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TK Carsites

TK Carsites

Exclusive Blog Posts

Closing Out Your Phone Call Properly

Closing Out Your Phone Call Properly

Closure - An Important Step One of the most commonly skipped steps during a sales call is Closure. During Closure we should be giving the customer …

Take me off the List!

Take me off the List!

      The last thing a dealer wants to hear is “take me off of your marketing list.” Each and every time you get th…

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Interview With Ken Kupchik, Sales Humor Creator

Interview With Ken Kupchik, Sales Humor Creator

Last month, the was our top blog. So we decided to interview Sales Humor creator Ken Kupchik to get learn more about his successful social media platforms,…

digg dialogueAs expected and rightfully so, Toyota is hitting the social media trail to calm recent negative publicity surrounding the recent Toyota recalls. Jim Lentz, President and Chief Operating Officer of Toyota Motor Sales, USA, will be answering questions from the Digg.com community. There are over 800 questions proposed so far and still over a day to put in questions for the Monday airing. Digg, a social news site where users submit content from across the web for other users to "Digg" or "Bury" has thus far been relatively quiet regarding the Japanese automaker. The site, which boasts over 40 million registered users and an ability to send tens and even hundreds of thousands of unique visitors to stories that are made "popular" on the Digg homepage, has had past Digg dialogues with Arnold Schwarzenegger, Tony Hawk, and other celebrities. It is both an opportunity and a risk for the manufacturer. Digg and other social media sites have been a challenge for Toyota since the recall and subsequent events surrounding it. This could be an opportunity to put positive press out there through a medium that is often tough to crack - out over nearly 30,000 daily content submissions, only around 120 are selected to make the front page. On the other hand, if the wrong questions are voted up, this could turn into a mudslinging session that does nothing to help their current situation. Regardless of what happens, I'm pleased to see Toyota making the effort. They have to do something. * * * Read more about TK Carsites on DrivingSales.com.

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