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Jared Hamilton
From: Jared Hamilton
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Exclusive Blog Posts

The Perennial Sales Starter Kit

The Perennial Sales Starter Kit

Outside of having some online training that I could do on my own time, a 2-Day Sales Training Course, shadowing the top Sales Consultant (at my initiative)…

How SEO Impacts the Service Department

How SEO Impacts the Service Department

Digital marketing in the dealership often is viewed and conducted solely from a sales perspective. But the service department, often called the "backb…

What 89% of salespeople are failing to do...

What 89% of salespeople are failing to do...

  According to Dale Carnegie only 11% of salespeople ask for referrals. We all know how valuable referrals are but when it comes time to ask for a …

Why Your Online Shoppers Don’t Take the Bait

Why Your Online Shoppers Don’t Take the Bait

You think you’re dangling an enticing lure in front of your customers’ eyes. You plan to set the hook and reel them in. But what you don&rs…

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Kathy Kruse: Getting Leads Through Social Media Integration

Kathi KruseThere are always questions that surround social media. For many (those who aren't using TK automotive social media products - shameless plug), it has never delivered the tremendous results that they were promised. Social media was supposed to replace search. It was supposed to replace television. It was supposed to save the industry.

Thankfully, the industry survived and is now thriving, but social media did not have a huge impact for most dealers. It didn't deliver the leads as promised. It's hard to track. It is, for many, something that just doesn't deliver, period.

It doesn't have to be. We were extremely happy to have Kathi Kruse do our weekly automotive marketing webinar last week. She rocked the house!

Listen to her as she demonstrates how getting more leads through social media is not only an achievable goal, but a necessary activity moving forward.

Bryan Armstrong
It was interesting at DSES Gary V. said that "if you have a successful Business now and don't get with it on Social Media you will be out of business w/in 15 years. Now if 15 years is enough for you, then ignore it." Great stuff J.D and Kathi.

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