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From: Jared Hamilton
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Exclusive Blog Posts

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

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How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

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Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

Lose a Sale, Save a Life: When a Test Drive Tests the Legal DUI Limit at Car Dealerships

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Canned Social Media Marketing in an Hour Per Day #Infographic

Can of Social Media

Under normal circumstance, I do not like the types of social media strategies that try to can them into basic processes with time limits. Sure, it’s good to have guidelines, but I find that they’re normally too limiting to allow people to make the right decisions. This infographic is somewhat like that, but it’s design is just too cool in its simplicity to ignore it altogether.

The concepts are actually pretty strong, but unfortunately they’re not realistic in many ways. Spending 15 minutes on content curation and 15 minutes on blog writing, for example, are both potentially unrealistic for all but those who have their processes down (and have the ability to type really, really quickly). It also seems to be giving too much time to everything else other than Facebook which requires much more than 10 minutes a day for it to be effective.

Those disagreements aside, the aesthetic of the infographic is still quite awesome. In a world of complex infographics, having something this simple is refreshing. Is it possible to get social media done in an hour a day? Yes. Is it easy? Yes. Does it take practice and strong strategies? Absolutely.

Social Media Hour Infographic

Infographic via Dendrite Park.

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