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Smart Motors Toyota
Jul 7, 2016
Video Merchandising - Does it matter?
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1 Comment
Adam Thrasher
PCG Digital
In my opinion, video is much more effective when you tell a story about the vehicle. Having video without talking about the car isn't much different than having multiple photos. I'm a huge proponent of video, but the content of the video is key. If you're not taking advantage of the ability to tell a story about the car in the video, you're missing out.