Trader (Autotrader.ca)

Pros: We use it mostly for marketing and that's about it.

Cons: Expensive, not the greatest leads.

Pros: Easy to manage and price is right.

Cons:

Pros: This gets a lot of views with a varied audience.

Cons:

Pros: Pros: They are our number 1 provider for trade-ins and used cars shoppers,

Cons:

Pros: Leads have skyrocketed since making changes in who was targeted. It was simple and easy.

Cons:

Pros: We've bee n very happy using this.

Cons:

Pros:

Cons: I only use them because they're the only game in town, service is atrocious and they don't do anything.

Pros: Many leads and people in our area always want to see AutoTrader ads.

Cons:

Pros: A year ago there were no problems.

Cons: Price and information is sometimes distorted.

Pros: Keeps us organized and busy and they have a big following in our area.

Cons: None currently.