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Pros: Customers use TrueCar! That's why we keep it!
Pros: The leads have been a great help in selling used cars, also have seen an increase in the amount of leads!
Cons: More detailed information about the customer wants would be great
Pros: They send over some good leads for us to follow.
Cons: Sometimes the information is wrong
Pros: We had discontinued TrueCar a while back and just signed back up when we heard they had made some changes. We sold 16 cars from them just this month. New program is much better and has proven to be effective in our dealership! Excited to work with them.
Pros: Great leads since business model update!
Pros: Our used cars have seen an increase in sales because of their great leads!
Pros: The leads are really good and have helped us sell more used cars!
Pros: By far the best leads, we are probably getting 75% of our leads from here. Leads are often serious buyers.
Cons: Customers are basically building a ‘phantom car’, it looks at the info provider and tries to match based on input/inventory. Most of the customers, if they are not detailed in their specifications or we we don’t send them a vin specific price are often quoted a price lower than what it actually is.
Pros: We get a lot of great leads from these guys, we are able to close many of them. Info provided is solid and the leads are often fairly low funnel.
Cons: I am not entirely sure if the ROI is where we need it to be, these guys are expensive! Leads are also fairly sporadic, could be because we have so much competition in the area.
Pros: We get many solid leads with accurate information!
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