ZMOT–CL Targeted Classified Listings Inventory Marketing TARGETING THE ZERO MOMENT OF TRUTH BUYERS AT THEIR ZERO MOMENT OF TRUTH - - Targeted Classified Listings Inventory Marketing aggregates your merchandised inventory throughout an expansive network of classified platforms to capture ZMOT Buyers at their ZERO MOMENT OF TRUTH. Our Targeted platform keeps your merchandised inventory posted and refreshed on classified sites – converting the ZMOT Buyer into a Direct-Action Consumer Connection via phone or web lead.