While attending NADA's Dealer Candidate Academy, Jared Hamilton built a private website so his class could better collaborate and share best practices outside the classroom. The website, DrivingSales.com, was designed to function like a free online 20 group for dealership professionals.
June: DrivingSales.com opened its doors to the entire automotive community. The community has grown from a small Academy class to one of the largest sources of unbiased, vendor-neutral information in the industry. DrivingSales now serves tens of thousands of industry professionals with dealership-focused, proven best practices.
DrivingSales invented the industry's first and only Vendor Ratings Platform, designed to help dealers find and select the best vendor partners while holding vendors accountable to deliver better products for the dealers. Vendor Ratings allow dealership employees to rate and review their vendors anonymously and leave detailed feedback for the community to see and make better decisions and investments.
September 2009: DrivingSales launched its completely redesigned, proprietary architecture, built entirely from the ground up to help dealers stay on top of industry trends.
October 2009: The DrivingSales Executive Summit becomes an annual meeting place of the top automotive conference for progressive dealers, pushing the boundaries of Innovation with world-renowned speakers, intimate networking opportunities, and dealer-driven content.
December 2009: DrivingSales was the only non-OEM to be named one of the notable automotive social-media gambits of 2009 by Automotive News. DrivingSales was also named as one of the "Top 10 companies to watch in 2010" by AutoSuccess.
DrivingSales first published the Dealership Innovation Guide, an industry leading quarterly publication featuring dealership best practices and a quarterly ranking of dealership vendors as rated by dealers themselves. Within the first issue of each year, the Dealership Innovation Guide announces the annual winners of the Dealer Satisfaction Awards from each Vendor Rating category.
DrivingSales launches DrivingSalesTV, a web-based TV channel covering all things dealership.
The company expanded its mission of delivering business intelligence and performance improvement information with the development of three divisions:
December 2012: DrivingSales.com gets not only a facelift, but a complete overhaul of how the community functions. Best practices and strategies can now be shared in a more social way – dealership professionals can dictate what content they see based on their preferences and connections to other community members. An emphasis on forums drives the heart of conversation, and revamped profile pages celebrate community members and individual achievements.
DrivingSales launches the first annual Presidents Club conference, created specifically for Dealer Principles and General Managers, to help dealership executives manage their three foundational assets: their cash capital, their brand, and their people.