NEW YORK, Dec. 21, 2016 /PRNewswire/ -- automotiveMastermind, the leading predictive analytics and marketing automation technology for automotive dealerships and manufacturers, today announced the hire of two executives in response to rapid recent growth from the addition of new dealer partners, including Acura, Honda, Lexus and Toyota that will double the company's business in early 2017.

Andrew Gillman joined the team as vice president, sales and marketing. George Williams joined automotiveMastermind as chief data scientist.

"Our growth to date has been very organic and we are now at a period where we can begin to actively market the benefits of our predictive analytics," said Marco Schnabl, co-CEO and founder.  "It is our goal to make the automobile purchase process simple and seamless, not only for the consumer but for our dealer partners. Our predictive analytics technology has been proven to create a powerful link between the consumers and retailer providing for more transparency, speed to sales and an overall enhanced customer experience."

As VP of sales and marketing, Gillman will expand automotiveMastermind's presence in the automotive industry, by adding individual retail stores, dealer groups and new brands to automotiveMastermind's dealer partner mix. 

As chief data scientist, Williams will lead the company's world-class data science team and introduce leading edge techniques in Big Data analytics.

"Just like so many of our dealer partners have seen fast and tremendous growth when implementing our technology, we have also experienced rapid growth internally, and saw an immediate need to hire at the executive level," said Johannes Gnauck, co-CEO and founder. "The experience both Andrew and George bring to our team – from a dealer perspective and a data analytics perspective – will be invaluable."

Gillman spent more than 25 years with Mercedes-Benz USA in various leadership roles, including general manager of vehicle distribution and logistics and Northeast regional general manager where he partnered with dealerships in Boston, New York, Philadelphia and Washington, D.C.

Williams' career has spanned both industry and academia for the last two decades, including leadership roles in mobile computing, security, VR, wearables, and IOT. He brings a wealth of experience from Silicon Valley, having lead data science efforts at several startups to technology giants, including key positions at Sony and most recently, Apple.  

automotiveMastermind has a proven track record of transforming the dealership experience for consumers and revolutionizing the way automotive dealerships and manufacturers, find, engage and earn longstanding customer relationships.

About automotiveMastermind
Founded in 2012, automotiveMastermind is the leading provider of predictive analytics and marketing automation technology for the automotive industry. The company's cloud-based platform helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted consumer communications, leading to proven higher sales and more consistent customer retention. automotiveMastermind currently works with hundreds of dealerships from various automotive manufacturers, including Acura, Audi, BMW, Cadillac, Honda, Lexus, Mercedes-Benz and MINI and has plans to double that in 2017. automotiveMastermind is headquartered in New York City and San Francisco and has more than doubled its employee count in the last year. For more information, visit automotivemastermind.com.

SOURCE automotiveMastermind

Related Links

http://automotivemastermind.com

NEW YORK, Jan. 12, 2017 /PRNewswire/ -- With so many brands and models for consumers to choose from, automotive dealerships and manufacturers find themselves in a steep competition to target the right customer at the right time with the right offer and message. automotiveMastermind, the leading predictive analytics and marketing automation technology for automotive dealerships, is transforming the sales process by empowering sales teams with key insights and valuable information on its top prospects. Today, the company announced that Toyota dealerships across the country will now be able to partner with automotiveMastermind.

"Toyota is always on the cutting edge of technology and innovation; designing and building vehicles that consistently exceed expectations. The reveal of the redesigned subcompact crossover SUV, the CH-R, is one example; with Toyota's focus on a growing and competitive vehicle class, our technology can help dealers identify the rapidly changing consumer behavior toward crossover SUVs," said Marco Schnabl, co-CEO and founder of automotiveMastermind. "We have experienced tremendous success with Toyota's sister brand, Lexus, just one month after a successful pilot program, we secured about 20 percent of all Lexus dealerships. We are looking forward to providing the Toyota sales teams with relevant insights about their customers, helping transform their existing sales process and ultimately closing more sales."

Toyota becomes the ninth automotive brand to the automotiveMastermind platform. The company is currently working with Acura, Audi, BMW, Cadillac, Honda, Lexus, Mercedes-Benz and MINI.

"This opens up a new opportunity for us to communicate with millions of existing Toyota customers to improve sales and retention for their brand," said Andrew Gillman, vice president of sales and marketing for automotiveMastermind. "Our behavior prediction technology shows dealers what customers they should be contacting and marketing to in order to increase sales in the fastest, most efficient way. We have seen our dealer partners experience significant increases in sales as well as growth in customer retention immediately upon implementing our technology."

The technology leverages Big Data analytics. In addition to dealer management system (DMS) data, more than 1,000 data points from external sources are analyzed through the propriety algorithm to generate the Behavior Prediction Score ® or BPS. This information is fed directly into the salesperson's desktop, providing customer specific talking points and behavior drivers, complemented with customized micro-targeted predictive marketing campaigns that are delivered directly to consumers.

automotiveMastermind has a proven track record of transforming the dealership experience for consumers and revolutionizing the way auto dealers and manufacturers, find, engage and earn longstanding customer relationships.

About automotiveMastermind®
Founded in 2012, automotiveMastermind is the leading provider of predictive analytics and marketing automation software for the automotive industry. The company's cloud-based technology helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted consumer communications, leading to proven higher sales and more consistent customer retention. automotiveMastermind currently works with hundreds of dealerships from various automotive manufacturers, including Acura, Audi, BMW, Cadillac, Honda, Lexus, Mercedes-Benz and MINI and has plans to further expand its OEM partnerships in 2017. automotiveMastermind is headquartered in New York City and San Francisco and has more than doubled its employee count in the last year. For more information, visit automotivemastermind.com.

SOURCE automotiveMastermind

Related Links

http://automotivemastermind.com

NEW YORK, Jan. 24, 2017 /PRNewswire/ -- Automotive dealers compete to target the right customer at the right time with the right offer and message. Dealers have always found ways to accomplish this, but have not had the power of behavior prediction to help. automotiveMastermind (aM) is the leading predictive analytics and marketing automation technology for dealerships and manufacturers – and it's transforming the sales process. The technology will be on display at the 2017 National Automobile Dealers Association Convention (NADA), taking place Jan. 27-29 at the New Orleans Ernest N. Morial Convention Center. aM is exhibiting at booth 4655.

"Dealers cannot rely on price alone to drive sales – for the first time, they can use a more sophisticated technology to tell them who is ready to buy and why," said Marco Schnabl, CEO and founder of aM. "Our unique approach is highly successful because we reveal the motivating factors that pertain to each prospective customer. The moment a dealership goes live with our technology is the moment they start to see significant success."

The aM technology empowers sales teams with key insights and valuable information on its top prospects. Its proprietary algorithm crunches thousands of data points, combining DMS (dealer management system) information with Big Data - including social media, financial, product and customer lifecycle information, to calculate how likely a consumer is to purchase a new vehicle now. The complex data is distilled into one simple number, the Behavior Prediction Score® (BPS), which is a ranking from 0-100. The higher the score, the more likely the customer is to buy. aM takes this information one step further by layering on micro-targeted email and direct mail campaigns. The simple, intuitive nature of the technology speaks for itself.

automotiveMastermind has a proven track record of transforming the dealership experience for consumers and revolutionizing the way automotive dealerships and manufacturers, find, engage and earn long-lasting customer relationships.

NADA attendees can demo the aM technology by submitting an RSVP via this link: https://www.automotivemastermind.com/nada, or visit booth 4655 at the show.

About automotiveMastermind 
Founded in 2012, automotiveMastermind is the leading provider of predictive analytics and marketing automation technology for the automotive industry. The company's cloud-based platform helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted consumer communications, leading to proven higher sales and more consistent customer retention. automotiveMastermind currently works with hundreds of dealerships from various automotive manufacturers, including Acura, Audi, BMW, Cadillac, Honda, Lexus, Mercedes-Benz, MINI and Toyota, and has plans to add more during 2017. automotiveMastermind is headquartered in New York City and San Francisco and has more than doubled its employee count in the last year. For more information, visit automotivemastermind.com or follow them on Twitter @autoMastermind.

SOURCE automotiveMastermind

Related Links

http://www.automotivemastermind.com