Certification Based on J.D. Power U.S. Sales Satisfaction Index Study and Dealership Best Practices
FAIRFAX, VIRGINIA (July 8, 2019) - Demonstrating their commitment to exceeding customer expectations, three Sheehy Auto Stores dealerships – Sheehy Volkswagen and Subaru of Springfield, and Sheehy Toyota of Fredericksburg, have been certified in the J.D. Power 2019 Dealer of Excellence Program,SM which recognizes a select number of vehicle dealerships throughout the United States that provide exceptional customer service.
“This certification sets us apart, especially coming from such an authority as J.D. Power,” said Vince Sheehy, President of Sheehy Auto Stores. “In one way or another, everyone in each dealership contributes to making our customers happy, and every member of our team shares in this achievement.”
Known for its “Voice of the Customer” research for 50 years, J.D. Power and, subsequently, its Dealer of Excellence Program help consumers identify leading retailers that will go the extra mile.
According to J.D. Power, buying a vehicle is a significant financial transaction and can be stressful because there’s so much information to digest. The Dealer of Excellence Program assists auto buyers who are looking for an exceptional dealership where they can confidently buy a vehicle. Certified dealers also benefit by leveraging the J.D. Power brand and promoting their dealership’s commitment to an outstanding customer purchase experience.
Dealer of Excellence is an exclusive program and not all dealerships can qualify. Those that do must pass a three-step process:
As the first qualification criterion, J.D. Power limits the percentage of eligible dealerships by nameplate based on each brand’s performance in the most recent J.D. Power U.S. Sales Satisfaction Index (SSI) Study.SM Thus, proportionally more dealerships from top-performing brands can become a J.D. Power Dealer of Excellence.
Second, dealerships must rank among their brand’s top performers in key customer satisfaction areas consistent with measurements found in the SSI Study.
Finally, qualifying dealers must pass an audit to show they meet or exceed J.D. Power sales best practices. Those best practices include, but are not limited to, listing vehicle inventory and pricing on the dealership website; negotiating in an efficient and transparent manner; offering a fair trade-in value; and presenting a clear and easy-to-understand menu of finance and insurance products.
Sheehy Auto Stores, Inc.
Sheehy Auto Stores is the 32nd largest dealer group in the country and serves customers in the Richmond, Baltimore, Annapolis and Washington, D.C. metropolitan areas. A family-owned business since it was founded as one Ford store in 1966 in Marlow Heights, Md., the company has grown to more than $1.5 billion in sales with more than 40,000 new and used vehicles sold each year. The company is recognized as a leader in customer satisfaction, retention and community involvement. For more information visit www.sheehy.com or call 703-802-3480.