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Black Book Online Division

Black Book Online Division

Activator Complete

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About the Product

Activator Complete delivers high quality leads right from your website. Unlike any other lead in the industry, these “Super Leads” identify trade-in vehicle and value, vehicle of interest, current payment, estimated payoff, desired payment, and an estimated credit score. Use Activator Complete on your website, email blast, eNewsletters, mobile sites, Facebook, or anywhere else your shoppers are, all for one low monthly price. Contact us today at www.blackbookonline or 866-451-6200.

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Product Summary

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Recent Verified Ratings  Rate a Vendor

Recent Verified Ratings

Dealer Rating
Reviewed by a Dealer Professional Dec 30, 2014
Recommended: YES
✅ Verified Rating

Pros: I've used their services for years and plan on using them for many years to come. Stephannie Bowen is my current rep and advocate and she is by far one of the most professional and comprehensive talents I've worked with in 10+ years in the car biz. The product works great and is actually one of our prime lead sources. Our ROI is stellar. Our grosses are great. All in all, great product and exceptional customer service.

Cons:

Dealer Rating
Reviewed by a Finance Manager/Director Oct 31, 2014
Recommended: NO
✅ Verified Rating

Pros: It does give you accurate up to date information in an easy to find way for the vehicle you want.

Cons: Based on months old data that is no longer relevant to today's market.

Dealer Rating
Reviewed by a Marketing Director Dec 13, 2013
Recommended: YES
✅ Verified Rating

Pros: This is a great tool. We close a very high percentage of these leads. It's straight forward and very easy for the customer to fill in all informaion.

Cons: none

Dealer Rating
Reviewed by a BDC Manager Dec 10, 2013
Recommended: YES
✅ Verified Rating

Pros: good lead source for your website

Cons: slightly overpriced

Dealer Rating
Reviewed by a Dealer Professional Dec 4, 2013
Recommended: YES
✅ Verified Rating

Pros: we've used them for years, good quality and bang for the buck

Cons:

Dealer Rating
Reviewed by a Salesperson Jan 1, 2012
Recommended: YES
✅ Verified Rating

Pros: Very happy with the whole Blackbook platform and the follow up that they have had.

Cons: none.

Dealer Rating
Reviewed by an Owner Dec 15, 2011
Recommended: NO
✅ Verified Rating

Pros: None

Cons: Does not convert well at all. Too many questions to get the consumer the information they are seeking

Dealer Rating
Reviewed by a Sales Manager Aug 24, 2011
Recommended: YES
✅ Verified Rating

Pros: good support

Cons: none

Dealer Rating
Reviewed by an Owner Jan 21, 2011
Recommended: YES
✅ Verified Rating

Pros: Would not run my department without B.B.O. Excellent Customer Service and Sales Team.

Cons: none

Dealer Rating
Reviewed by an Owner Dec 29, 2010
Recommended: YES
✅ Verified Rating

Pros: Black Book helped to measurably increase the traffic from our own web site. Also the quality of these leads tends to be of a higher quality than others (such as Cars.com). Also, we prefer the flat monthly fee as oppossed to the pay per lead deals.

Cons: ???


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