Woodworth Chrysler Dodge Jeep Ram Ltd.
The Power of Language
"Good words are worth much, and cost little." -George Herbert
- Improve instead of change
- Partners instead of employees
- Clients instead of customers
- Make it a great day! instead of Have a great day!
- I will instead of I’ll try
- Extended Service Contract instead of Warranty
- Financial Services Manager instead of Business Manager
- Thank you instead of Thanks
- Even better instead of better
- We instead of I
- Yes instead of yeah
- Must do instead of should do
Sometimes the seemingly smallest improvements can have the biggest impacts.
Improve your language and you’ll improve your experience with your Partners and Clients!
Brandin Wilkinson is one of the Top Automotive Professionals in North America, as recognized by Automotive News in 2016. Brandin is the Co-Founder of BidzAuto Ltd., ReThink Selling, and the Owner & President of Woodworth Chrysler Dodge Jeep Ram Ltd.
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1 Comment
Derrick Woolfson
Beltway Companies
Brandin, this is *very* true. This is imperative, too when it comes to corresponding with a customer via email or text. Given that we process our own interpretation of the content, which can make for some bad scenarios!