Center for Performance Improvement

Company: Center for Performance Improvement

Center for Performance Improvement

Center for Performance Improvement

Feb 2, 2018

Tip of the Day - "The Shadow Knows"

"Who knows what evil lurks in the hearts of men? The Shadow knows!" 

These were the opening lines of the famous Shadow "detective story" radio program captivated listeners many years ago -  are instantly recognizable even today. 

A figure never seen, only heard, The Shadow was an invincible crime fighter. He possessed many gifts which enabled him to overcome any enemy. Besides his tremendous strength, he could defy gravity, speak any language, unravel any code, and become invisible at will.

Today – Shadowing is a form of mentoring. 

In dealership sales, a manager assigns a new salesperson to “shadow” a top producer to follow the mentoring process:

•    The Shadow follows the Mentor around all day and learns the trade from one of your best people, listening and learning (Step 1). 

•    The Shadow quietly observes the Mentor with customers (Step 2).

•    The Shadow takes the lead with the customer and the Mentor assists when needed (Step 3). 

•    The Mentor takes the role of Shadow and observes the process from start to finish without interrupting (Step 4). 

•    The Mentor allows the Shadow to go it alone. 

The first steps involve education; the next steps teach application, and the final steps are validation. Keep in mind, it’s important not to skip any of these steps or your attempts at shadowing will likely fail. 

If you intend to make the most of your efforts as a leader in business, you absolutely must establish a mentoring or shadowing process for growing your people. 

Customers appreciate an organization that invests time into properly training their people. And CPI has many training and mentoring techniques to help you get started. 

See the original Tip of the Day on Center for Performance Improvement

Center for Performance Improvement

Center for Performance Improvement

The OEM Choice

Center for Performance Improvement - "The O.E.M. Choice" We measurably improve the performance of key employees in the retail automotive industry. All areas of dealership operations. # 1 Automotive retail training.

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3 Comments

Tori Zinger

DrivingSales, LLC

Feb 2, 2018  

Shadowing was probably one of the most important things for me when I starting selling cars. I spent several days shadowing an older gentleman who had been in the business for 30 years, and I also spent several days shadowing one of the younger salespeople who had only been in the business for about a year but was consistently a top seller. I got the benefit of both perspectives, and I absolutely believe that shadowing is worth taking the time to do, even if you're dying to get out there on your own.

Center for Performance Improvement

Center for Performance Improvement

Feb 2, 2018  

Thank you, Tori! Yes, "shadowing" is very relevant and used by many of the best retailers. I can think of the Sewell organization in Texas as a great example!

Raphael Camejo

TIM DAHLE NISSAN

Feb 2, 2018  

I "shadow'd" someone for about 2 days. After that, I was thrown to the piranhas. Thankfully, It has turned out pretty good, with "OJT"

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