Community Auto Group
When is it Time to Bring in a Consultant
Internet Training Consultant
When to Hire a Professional
Community Auto Group
The Las Vegas Misconception
There is a big misconception in the car business. I call it the Las Vegas pipe dream. Dealers from around the country fly back and forth to Las Vegas or other resort like areas for conventions and other meetings searching for the answer to their problems. “Why am I not selling more cars on the Internet?” Las Vegas is not the answer. Of course, a trip to Las Vegas on the dealerships dime does sound appealing and you may get some good advice from people in the car business. It will never be an answer to what is best for YOUR dealership. Here is a list of reasons why bringing in a personal Internet Training Consultant is cheaper, more focused and more efficient than flying your General Manager to Las Vegas.
- Las Vegas is Expensive Paying your General Manager to fly to Vegas is expensive. Not only are the flight, food, taxi, hotel, and other incidentals costly, you are taking your GM out of the office for 3 to 4 days.
- Las Vegas Isn’t Focused on YOUR business-These conventions and meetings in Las Vegas for Car Dealers invite a speaker. These speaker share very valuable information that is very important, but they speak to the masses. It is very general and very vague. A professional Internet Training Consultant is hired to look at YOUR business.
- Las Vegas Isn’t Efficient to YOUR needs- A professional Internet Training Consultant will take a look at YOUR online presence, come up with an evaluation report, present YOUR issues and work with your team to fix them.
I know some us need a vacation in Las Vegas, but if you need a vacation take a vacation. Do yourself a favor and hire an Internet Training Consultant to train your Internet Department. Once they have come in and re-focused your Internet Department and you’re making more money selling cars online, take a vacation in Las Vegas and go crazy. The car business and Las Vegas have a history, but let us not mesh the two ideas together when they don’t work to better our car dealerships.
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