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Jared Hamilton
From: Jared Hamilton
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Chris K Leslie

Chris K Leslie Marketing

Exclusive Blog Posts

Powerful Sales Questions to Ask and Sell More Cars

Powerful Sales Questions to Ask and Sell More Cars

  Using powerful questions in sales is one of the best ways to build rapport while gathering important information about your customer. …

Ways in Which Automotive Dealer Management System Helps Boost Profits and Minimize Expenses

Ways in Which Automotive Dealer Management System Helps Boost Profits and Minimize Expenses

Although most of the industries of today are transforming digitally, some skeptics do exist when it comes to investing in an automotive dealership manageme…

The secret of effective Japanese human resource management

The secret of effective Japanese human resource management

Human resource management is critical to the success of your business. And it seems that Japanese businesses understand the importance of this most. Be…

Organic Listings are More Effective Than Paid Ads

Organic Listings are More Effective Than Paid Ads

  Being in the organic listings doesn't cost you anything. They receive 10 times the traffic that paid advertising does.  It…

Two Things to Consider When Hiring A Candidate for Your BDC

Two Things to Consider When Hiring A Candidate for Your BDC

It is one thing to have a clearly defined job description, and another to actually execute that role. Namely, what is that role, and how does it work withi…

My Digital Dealer Itinerary



Monday, 18 September 2017

Why Bass-Ackwards Will Take You Forward -- How to Be Successful in Tomorrow’s Market
Room: Champagne 3 10:00 AM - 10:50 AM

Your Site SUX: Using Your Organic and Paid Search Data Analytics to Optimize Your Dealer's Site and Funnel Search User Experience.  (A 2-Part In-Depth Session)
Room: Champagne 1 01:30 PM - 03:25 PM

“Freshen Up” -- A DealerRefresh Discussion Panel: Attribution, e-Commerce, and Managing Vendors
Room: Keynote Hall 02:35 PM - 03:25 PM

Digital Dealer Tech Tank Competition (Modeled After the Show "Shark Tank") -- Discover New, Innovative Solutions for Your Dealership!
Room: Keynote Hall 03:30 PM - 04:30 PM

KEYNOTE ADDRESS: Relentless – Doubling Our Business with Frictionless Transactions
Room: Keynote Hall 04:30 PM - 05:20 PM

Tuesday, 19 September 2017

The Mother of All Content Strategies - Develop a Content Marketing Strategy Built to Immediately Increase Results.
Room: Champagne 3 09:00 AM - 10:55 AM

Leadership & Accountability: Stronger – Faster – More Profitable ‘NOW’! -- Cardinale Group Shares a Mastery-Course in ‘Leadership & Accountability'
Room: Versailles 1 10:05 AM - 10:55 AM

How Dealers Can Use Existing Data to Make More $$$
Room: Versailles 1 01:30 PM - 02:20 PM

Advanced Analytics: The Search for Quality and Attribution -- Go Beyond Quantitative, Nebulous Metrics Like Impressions and Traffic and Start Working Toward Real Multi-Touch Attribution.
Room: Burgundy 02:35 PM - 03:25 PM

KEYNOTE PANEL: “Dealers and Vendors… Can’t We All Just Get Along?” -- How to Set Proper Expectations & Cultivate a Truly Beneficial Relationship
Room: Keynote Hall 04:50 PM - 05:40 PM

Wednesday, 20 September 2017

KEYNOTE PANEL: Disruptive Growth: Control Your Future. Learn the Mindset and Principles of Disruptive Growth to Compete and WIN in an Immensely Competitive and Turbulent Time
Room: Keynote Hall 08:30 AM - 09:20 AM

Breaking into the Top 100 Dealers List: A Unique Story of One Rural Dealer -- How Preston Ford, Despite Being in a Rural Town with a Population of 800, Punches Above Their Weight and Competes with the Biggest Ford Retailers in the Country
Room: Versailles 3 09:30 AM - 10:20 AM

The Key to Connection: Stop Following Up with Your Internet Leads Like It Is 2009
Room: Versailles 1 10:35 AM - 11:25 AM

Not Your Daddy’s Dealership 2: 3 Secrets to Maximizing Your CRM Performance -- Cut Through the Clutter and Put Your CRM to Work!
Room: Versailles 1 11:40 AM - 12:30 PM

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