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Jared Hamilton
From: Jared Hamilton
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Dan Jackson

Dan Jackson Founder, CEO

Exclusive Blog Posts

Is the Service Department Keeping Customer Data Secure?

Is the Service Department Keeping Customer Data Secure?

A quick visit to the dealership for an oil change isn’t exactly the riskiest behavior someone can engage in. The routine procedure should do noth…

Evolution of a Dealership's Fixed Operations with Dave Foy | KPI Cafe Season 6 Episode 1

Evolution of a Dealership's Fixed Operations with Dave Foy | KPI Cafe Season 6 Episode 1

To kick off our newest season that's all about your dealership's fixed operations, Host Dane Saville is joined by the Fixed Ops Mastermind Dave Foy…

WEBINAR RECORDING - Five Ways to Grow Your Profits in the Second Half of 2020

WEBINAR RECORDING - Five Ways to Grow Your Profits in the Second Half of 2020

Discover strategies to identify and capture additional profit on every car deal. After months of uncertainty, we are seeing dealerships open their do…

Rock’s Rants: Purchase Orders

Rock’s Rants: Purchase Orders

Does your dealership have a purchase order (PO) system? Often when I ask this question in dealerships the answer is, “Sort of.” When I dig deep…

Even Loyal Dealership Service Customers Buy Tires Elsewhere

Even Loyal Dealership Service Customers Buy Tires Elsewhere

It’s widely known that dealerships still have a lot of ground to make up when it comes to selling tires. According to Modern Tire Dealer, auto dealer…

Personalization for dealer websites

What is everyone doing to better personalize your dealer website for each visitor?

Interested in feedback on what approach to personalization has worked well and what has failed.

To celebrate our 2 year anniversary @ driverbase we built a vehicle recommender plugin for dealer websites focused on helping your customers skip the search and find their optimal vehicle based on their unique situation.

We continue to scale our marketplace audience by leveraging the vehicle recommender (very low user acquisition cost & above average user engagement) but we want to bring this capability to your dealer website so your own audience can benefit as well.

Open to your input and criticism so we can continue to improve this new product.

Here is a live example of the recommender for dealer websites (only recommends makes/models in your inventory then deep links to dealer website VLP/VDP):
Shearer Volkswagen: https://driverbase.com/recommendation/dealership/480/step1

Live example of the recommender on driverbase marketplace (results cover all makes / models from multiple dealers):
https://driverbase.com/recommendation/step1

Video and more info
https://www.linkedin.com/feed/update/urn:li:activity:6679524967849185280/

“35% of Amazon.com’s revenue is generated by its recommendation engine.” – McKinsey & Company

“84% of customers say the experience a company provides is as important as its products or services” – IBM Services

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