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Due to a technical error, we had to delete and repost the latest KPI Cafe -- but it's back!
Host Dane Saville brings back Reunion Marketing's CEO Dave Spannhake to share the results (CPC, CTR) of dealerships using the Intelligent Social approach, which is a strategy built on these three pillars: ad variety, tailored messaging, and actual inventory.
About Dane Saville Public Relations and Brand Manager at Reunion Marketing
Dane Saville began his career as a Communications Specialist for a Department of Defense contractor. From there, he moved into the role of Senior Editor for a 33-store automotive group’s marketing department, where he worked among a variety of brands both in and outside of the dealerships’ retail locations. He later acquired a position at a national advertising agency and honed his copywriting and creative direction chops before co-founding Reunion Marketing.
Why We’re Sharing These Results (
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