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Jared Hamilton
From: Jared Hamilton
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WEBINAR RECORDING - Hyper-Local Predictions for Automotive Retail

WEBINAR RECORDING - Hyper-Local Predictions for Automotive Retail

   Amy Hughes from Experian is the 2019 winner of the Most Valuable Insight Contest. She will be presenting data on hyper-local prediction…

4 Big Benefits of Servant Leadership

4 Big Benefits of Servant Leadership

Traditionally when we think about leadership in organizations, we think about a top-down, authoritarian hierarchy. When many dealers started working years …

Now taking requests for free weekly sales reports in your area! Keep an eye on your competitors!

Now taking requests for free weekly sales reports in your area! Keep an eye on your competitors!

I am offering these reports for free so that I can get some good feedback. Tell me what state, city, or dealer you want to see and I can send you how …

How to Make (and send) VR Videos

How to Make (and send) VR Videos

After my "best idea" win at DSES (thank you again, Driving Sales!) I've got lots of messages about how to capture customers from coast to coa…

A Birthday You Do Not Want to Celebrate!

A Birthday You Do Not Want to Celebrate!

Birthdays are supposed to be a great time of the year, it's your birthday after all, no? But one Birthday you want to avoid is the vehicles on your dea…

NADA 100: Three Questions to Ask About eContracting Technology

Few technology solutions solve a pressing retail issue as efficiently and precisely as electronic contracting. Indeed, virtually every aspect of the contract process is improved through this technology, starting with an improved consumer experience, and ending with a streamlined workflow between dealership and lender. eContracting is a simple and elegant answer to the errors and delays that previously slowed the final step in the car buyer’s journey. Today, it’s emerging as a required solution that keeps dealerships competitive and customers satisfied.

If you’re researching electronic contracting solutions, start with these three basic questions:  

1. What do I need to know before implementing the technology? First of all, make sure your electronic contracting solution is based on a SaaS platform – otherwise known as Software as a Service. That will eliminate many of costs and hassles of the technology. It’s also important to consider data integration: common customer data points may prefill the eContract, reducing manual data entry. That saves more time and eliminates errors. Finally, think about important sales flow options, such as the ability to review and sign via mobile device. That can help to create a more comfortable and convenient consumer experience.

2. Will eContracting save my dealership money? It depends on your dealership and the number of your contracts in transit. In fact, that is a great question to ask your service provider, who should be able to provide your dealership with a customized savings assessment. In terms of efficiency, eContracting will reduce time spent processing contracts and obtaining funding. That improves the overall experience, cuts interest expenses, and improves cash flow.

3. How many of my lenders are available? It’s simple: more lenders equals more opportunity to use the technology. That’s why Dealertrack features more than 20 key lenders (banks, credit unions, and captives) across the US, including Ally, Bank of America, Chase, Capital One and more. 

-- Brian Chee

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