Due to COVID-19, there is societal anxiety like we’ve never had before. Overlay that with the anxiety of buying a car. No digital retailing tool alone will solve that. We don’t know where the market is headed but we do know that Customer Experience will win out. Are the changes you've made to your online retailing experience shortsighted adjustments to comply with social distancing limitations or are you truly evolving to meet customer demand now and in the future? 

Your customers may be willing to tolerate a tepid experience because of COVID-19, but when the market rebounds those expectations will be raised. Your goal is to build a process that leads to permanent success.  

Don't miss this live discussion with Peter Cooper, President & CEO of Lexus of Lehigh Valley to discuss how you should approach online retailing and gain insight on delivering what is right for the consumer instead of what the government mandates. We’ll be chatting about how Lexus of Lehigh Valley is transforming to meet the evolving customer expectations today and post-COVID-19. Join us as Peter shares his thoughts on what the future holds.