With F&I margins on the rise, it’s easy to imagine that the current F&I process needs no improvement. But if there’s one thing that the pandemic has taught us, it’s that dealerships need to address customer demand or risk losing out.

In today's webinar, we had a great discussion with Michael Kenton, VP of Dealer Solutions at DealerPolicy. Watch the webinar recording to learn what customers are really looking for in their car-buying process, understand how adding auto insurance to the car-buying process improves the customer experience, discover how auto insurance has the potential to increase back-end gross, and identify how your dealership can best add auto insurance into the process.