DrivingSales
DSES Speaker Introduction: Katie Wagner
The DrivingSales Executive Summit is nearly two months out. To get you ready for the conference, we're giving you a taste of the presentations each week leading up to the event. This week we are introducing you to breakout speakers in our Human Capital category.
First up is Katie Wagner, the Director of Business Development at the Johnson Motors & Ford Group.
Katie Wagner started her Automotive Career as a part-time receptionist as a way to pay for college. Ten years later she has grown into Director of Business Development at a successful automotive group in the Midwest.
With a focus on big data and marketing, Katie oversees the Centralized BDC that she built from the ground up. Working to help her team be the best in the industry, Katie takes pride in her team’s ability to create an experience that makes it worthwhile for customers to travel 2-3 hours (one-way) to do business at her stores.
After attending this session, you will:
- Have real-world suggestions on how to hire, recruit and train BDC Agents.
- Know how to reward performance and creativity.
- Gain insights on building a tailored career map for employees.
With my 10 years experience in the automotive industry I know what it takes to develop train and maintain a successful business development center.
Attend my session and learn how to really develop the business development representatives within your department.
The strategies I will give you, can be taken back to your dealership the next day and you will see immediate results.
So bring a pen and paper and get ready to have some fun!
Wagner will be speaking on Day 3 of the #DSES; October 23, at 9:50 A.M.
DrivingSales News features exclusive reporting directly from the DrivingSales editorial team. We cover important issues facing dealerships, with a focus on innovations that impact dealership operations. Do you have any stories you want us to cover? Or would you like to be interviewed? Reach out to Sherri.Riggs@drivingsales.com
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