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Pros: Many sales through this SEO! Support is a great asset!!
Pros: They work with Dealer.com and everything runs smoothly!
Pros: The folks at Force Marketing asked me if I’d be willing to give them a recommendation. Without hesitation, absolutely. We had used a few different SEM companies, from Showroom Logic to PureCars, and Force is completely different in a good way. They don’t press us for budget increases every month, they are transparent with results, proactive about campaigns, quick with turnaround on changes, and responsive every time we have questions. They are the first SEM vendor that we haven’t been frustrated with, the first one that is clear about what we’re getting for our money, and the only one who has been willing to be transparent with SEM. We’ve liked them well enough that we hired them to also handle our SEO and direct mail, and they’ve been great to work with on those fronts as well. We use them for Facebook marketing, retargeting, and YouTube, and they’ve delivered solid results on a modest budget, every single month. If you have any questions on specifics, feel free to call or email.
Cons: I haven't been wowed with the creative on their direct mail pieces, but I don't think I've ever seen a great direct mail piece.
Pros: It does it all! Inexpensive for all the options it gives!
Pros: Entire team is supportive and eager to help grow business in every way possible
Pros: I really like their results and the knowledge and experience they bring to the table when working with keyword results. Great service!
Pros: Getting the material to the right people
Cons: Something that could be improved is...
Pros: Getting the mail out on schedule
Cons: This company really needs help with following through on their promises. I had an issue with our rep not doing what she promised ( shipping out the incentive product in time). Because of this failure to follow through, our dealership looked bad and lost credibility in our local community. I emailed the senior staff of the company about my concern. The president Mr. Fitzpatrick responded but acknowledged that he didn't read my email. So after explaining my concerns (again) to him he proceeded to berate me and tell me I didn't know what I was doing even though I've been hosting these sales for more than a decade. Instead of offering an apology and a fix, he was more comfortable going 'old car dog' on me. He was much more comfortable talking over me and accusing me of being unreasonable than attempting to work with me to resolve their misstep. The age of transparency and partnership is still decades away with this company. Force Marketing definitely has a dual meaning and desperately needs new leadership.
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