What Website Brings You The Most Leads?

LISTING SITES

When is the last time you have had a sales rep asking you to list your site for hundreds or thousands of dollars on a third party site? 5 Minutes ago?

Listing sites are everywhere, and in may cases can be beneficial to your strategy. Which site brings you the most leads?

YOUR WEBSITE

Here are the facts. YOUR WEBSITE brings you the most leads. Google recently did a study (Shown below). Clearly you can see that the most traffic/leads come directly from your own website. In a close second is the manufacturer website.

MOST VIEWED PAGES ON YOUR WEBSITE

To this day, I am blown away by the amount Automotive dealers that don’t make their website a priority. Merchandising (New and Used), specials/Deals & staff page are your most viewed pages on the site and many dealers aren’t aware that these pages are blank, populated with wrong information or not even present. Then we wonder why sales are down?

HOW DO I GET MORE TRAFFIC?

There are a many ways we can drive more traffic and develop a strong monthly unique visitor base. Here are 2 of the most popular.

1. Organic Traffic – Developing strong original content that answers questions consumers’ want to know, in order to help make a purchase decision. (Create pages like:  “Lease or Purchase?” “Should I buy Used or New?”
    
2. Online Ads – Google Adwords, Facebook Ads, Twitter Ads

Thank you for being awesome, a part of the Remarkable network and Drivind Sales Community! Taking time to learn about how to be the best at Marketing in a world that technology changes daily.

Please take advantage of THIS FREE E-BOOK ON CREATING CONTENT FOR YOUR WEBSITE