Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Jasen Rice

Jasen Rice Owner, Dealer Management

Exclusive Blog Posts

The secret of effective Japanese human resource management

The secret of effective Japanese human resource management

Human resource management is critical to the success of your business. And it seems that Japanese businesses understand the importance of this most. Be…

5 Ways to Create Employee Engagement at Your Dealership

5 Ways to Create Employee Engagement at Your Dealership

Research shows what you already know: engaged employees are more productive, more loyal, and more profitable. The folks at TINYPulse performed an in-dep…

Organic Listings are More Effective Than Paid Ads

Organic Listings are More Effective Than Paid Ads

  Being in the organic listings doesn't cost you anything. They receive 10 times the traffic that paid advertising does.  It…

Two Things to Consider When Hiring A Candidate for Your BDC

Two Things to Consider When Hiring A Candidate for Your BDC

It is one thing to have a clearly defined job description, and another to actually execute that role. Namely, what is that role, and how does it work withi…

Aim for the Right Service Customers with Data

Aim for the Right Service Customers with Data

The service department at dealerships is mostly passive, not actively seeking out new clients. No one’s going to turn down new customers, but activel…

Subway hurting the car business?

Seen this new ad for Subway, Do you think it makes car sales people look bad. It's funny but it does basically call used car sales people liars. 

 

Mark Dubis

I thought it was a good commercial and didn't really say a salesman was a liar.  It was about the power of persuasion and closing the sale.   I would have highlighted the tagline- "better for you AND delicious  . . . take a bite, I'lll prove it to you." 

Jasen Rice

Mark, he said "we are used car salesman, of course I don't believe you" so yes they did call car salesman liars. I like the commercial too but does put car people in a bad light AGAIN. 

Mark Dubis

Jasen, you are right and I missed that.  Well if the shoe fits . . .   Our industry continues to have reputational challenges and that will not be changing anytime soon.  That being said, it means we are fair game for commercials like this one.   Surveys still show that over 90% of the public don't trust auto dealers.  The hurdle for the good 20% of dealers is how do they break out from the herd, when every dealers says they are good? 

Big Tom LaPointe

yes i caught that and you caught me to the punch. from a company that is coating their veggies and meats with all kinds of crap to preserve it and buying the less healthy versions of their meats. oh, and now their great hero of a spokesperson appears to be headed to prison as a pedophile, they have to target OUR industry? chumps :(

Big Tom LaPointe

beat me to the punch

 Unlock all of the community & features  Join Now