I thought it was a good commercial and didn't really say a salesman was a liar.  It was about the power of persuasion and closing the sale.   I would have highlighted the tagline- "better for you AND delicious  . . . take a bite, I'lll prove it to you." 

Mark, he said "we are used car salesman, of course I don't believe you" so yes they did call car salesman liars. I like the commercial too but does put car people in a bad light AGAIN. 

Jasen, you are right and I missed that.  Well if the shoe fits . . .   Our industry continues to have reputational challenges and that will not be changing anytime soon.  That being said, it means we are fair game for commercials like this one.   Surveys still show that over 90% of the public don't trust auto dealers.  The hurdle for the good 20% of dealers is how do they break out from the herd, when every dealers says they are good? 

yes i caught that and you caught me to the punch. from a company that is coating their veggies and meats with all kinds of crap to preserve it and buying the less healthy versions of their meats. oh, and now their great hero of a spokesperson appears to be headed to prison as a pedophile, they have to target OUR industry? chumps :(

beat me to the punch

This is another great example of how the rest of the world views us and our industry, traditionally speaking, which gets me excited because it's just another way for us to prove them wrong. Studies show when you turn a negative experience, perceived or real, into a positive one, you not only turn that person into an advocate, you also have converted one of your haters into a lover. How great of an opportunity is that. Best part? They'll go home and tell everyone they know about their experience. 

Boom. 

yeah .. subway making fun of car salespeople while they were spending months and months covering up that their spokesperson was abusing children... somehow id rather be associated with the prior   subway sucks period