Do you have 2020 vision? #localsearchgroup #2020vision #digitalretailing #jimflint #houstonautoshow #2020 #dealerships #dealers

Ford vs. Ferrari took home 2 Oscars last night! When a challenge presents itself, what brings you to the finish line? 

#localsearchgroup #jimflint #oscars #fordvsferrari #2020 #dealers #dealerships #digitialmarketing

YouTube releases never-before-seen performance numbers -- complete domination with a 36% increase from 2018 to 2019! Numbers like that slash open the industry and we are diving in headfirst.
#localsearchgroup #youtube #growth #marketing #google #digitalmarketing #impressionshare #dealerships #dealers

Is your dealership ready for the third wave of change? #localsearchgroup #jimflint #dealerships #dealers #digitalretailing #automotivemarketing #thirdwaveofchange

Is your dealership in the conversational commerce game? #localsearchgroup #jimflint #conversationalcommercegame #dealerships #dealers #automotivemarketing

If you take downward pricing pressure at high inventory levels in the automotive industry to mean that we are in a commodity environment, then keep reading. Otherwise, stop.

Here’s how 2020 stacks up.

The Experience

Most executive decision-makers experienced tremendous growth via the innocent climb of a recovering industry and technological evolution. The internet and our industry snowballed. Together.

The Dream

As a result, decision-makers are looking for the next Google or Facebook or gadget that catapults them to that higher, next level. Just as it did before.

The Reality

The pressure is on the business model this time through, though. You have to consider your operational commitments and advertise accordingly.

It’s how Carvana, Pep Boys, and the best Automotive Retailers are securing their unfair market share.

Also, it's how you can otherwise make sense of the CarMax and Edmunds merger.

Are you taking advantage of the digital era?

#localsearchgroup #jimflint #operationaladvertising #dealerships

How does reputation drive gross? 

When it comes to your online reputation, the good will inevitably outweigh the bad. Learn how on episode 16!

What is your market share telling you?

Birthdays are pretty important to millennials. Critically important in their life cycles, I’d say.

During the next pitch, to all the dealers and agencies out there who are interested in signing up for “lifecycle marketing” ask this one question.

·   How do you communicate to millennials on their most important day of their year in their life cycle?

If the vendors can’t answer the question, you should pass. Vendors that can, please reach out to me. If you’d like to work on life cycle marketing for millennials, their birthdays, and their cars birthday’s as well, I’d like to know.