Charisma! Communications
Binary Delivers Five Millionth Piece of Customized, Dealer Branded Content
Bedford, TX — August 24, 2020 — Binary Automotive Solutions, a leading provider of customized, dealer-branded marketing programs designed to drive sales, profits, growth, and retention, announced today they have hit the milestone of five million dealer-branded marketing pieces created and printed for automotive clients.
While the main focus of Binary Automotive Solutions is providing Lifetime Powertrain Warranties to help dealer owners build loyal customers and a profitable F&I stream, the company has always believed in partnering for success. As a result, one of the extra perks clients enjoy when they partner with Binary Automotive Solutions is the creation, printing and delivery of high quality, dealership branded print & digital marketing collateral touting the benefits of the program to customers.
“This number is meaningful to me, because it not only points to the business Binary Automotive Solutions has helped dealer clients establish over the last 15 years, but also the partnerships we’ve developed along the way,” said James E Binkley, Founder and CEO of Binary Automotive Solutions. “We think of every client as a partner and this number proves our commitment to them, in every sense of the word.”
Binary Automotive Solutions has helped thousands of dealerships improve front-end gross, increase extended service contract penetration, and turn customers into dealership advocates with their complimentary arsenal of marketing campaign management, dealer-branded, digital and print marketing materials, and industry leading training.
“The customized marketing materials and support Binary provides has helped us deliver a clear and consistent message. It’s truly helped us get to the next level in reaching our sales goals!” said Joe Sexton, Owner of Brandl Motors.
To find out more about Binary Automotive Solutions and their Lifetime Powertrain Warranty programs, please visit www.binaryauto.com.
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About Binary Automotive Solutions:
Binary Automotive Solutions is committed to providing an integrated, customized package of dealer-branded programs to help dealerships sell more vehicles, hold more gross and retain more customers. It doesn’t matter the size of your dealership or the location, we’re confident that our warranty, certification and maintenance programs, combined with our industry leading marketing and merchandising programs, can boost sales, increase retention, and help you maximize profits you didn’t even know were available. At our core, we strive every day to honor the beliefs of our founder, James E. Binkley, by never taking advantage of a client or offering a program to a dealership that takes advantage of a customer.
Media Contact:
Contact: Laurie Halter
Charisma Communications
Laurie@charismacommunications.com
Charisma! Communications
Magellan Demos Fleet Solutions to Truck Carriers at TCA in Nashville
San Dimas, CA – March 23, 2017 - Magellan®, a leader in GPS navigation, announced today they will be demoing solutions to help truck carriers leverage optimal performance and efficiencies at the Truck Carriers Association (TCA) Annual Convention, in Nashville, Tennessee, March 26-29, 2017.
During the show, Magellan will be showing attendees how the commercial-grade RC9668 Navigation device and their FMCSA-Certified ELD-Compliant Hours of Service (HOS) solutions are purpose-built for long and short-haul trucking. Magellan Fleet Navigation software delivers customizable, precision GPS routing optimized for trucking routes, from the urban canyon to open sky roads.
“We’re really looking forward to meeting the carriers at TCA and showing them how we can better optimize their navigation, as well as help simplify upcoming compliance issues such as hours of service and the ELD mandates,” said Mark Perini, vice president of Magellan’s automotive and fleet business.
The trucking solutions being demonstrated in Nashville include:
- RC9668 Fleet Navigator – Magellan’s 7”, IP67 ruggedized navigation device for trucks. The fleet software uses truck-specific map data from HERE, combined with Magellan’s industry-leading routing engine, to provide a robust navigation experience to all truck carriers.
- HOS Compliance – A FMCSA certified, ELD-compliant Hour of Service (HOS) solution integrated with Magellan Navigators. Automated logging tools, reports, and alerts keep your drivers on time, and in compliance.
- Return to Route – A multi-stop route planning solution that offers enhanced navigation and supports a broad range of telematics supplier protocols. Return to Route is optimized for Urban Canyon and associated metro challenges to ensure truck carriers never miss an important stop.
For more information on Magellan’s navigation products, please visit www.magellangps.com, or at the Magellan booth during the TCA show.
About Magellan:
Headquartered in San Dimas, CA, MiTAC Digital Corporation, manufacturer of the Magellan (www.magellangps.com) brand of portable GPS navigation devices, is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, outdoor, mobile, fleet and autoOEM. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, OEM and B-to-B solutions to meet the changing needs of today's consumers and businesses. Follow Magellan on Facebook, Twitter and YouTube.
Media Contact:
Laurie Halter
Charisma! Communications
503-816-2474
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Charisma! Communications
MAGELLAN NAVIGATION APP DEBUTS IN SUBARU STARLINK MULTIMEDIA SYSTEM FOR 2017 MODELS
Las Vegas, NV – CES 2017 - January 5th, 2017 - Magellan®, a leader in GPS navigation, announced today that its Magellan Navi navigation app for connected cars is now available in select 2017 SUBARU models, including the Impreza and BRZ, via the SUBARU STARLINK™ multimedia system. Magellan Navi brings powerful GPS satellite navigation features, the latest maps and routing accuracy by seamlessly connecting the smartphone app to the car’s infotainment display. Magellan Navi is a featured app in the SUBARU STARLINK app, which can be downloaded on the Apple App Store and Google Play beginning today.
The Magellan Navi app will be demonstrated on a Subaru (Impreza) at CES in the Magellan booth, LVCC North Hall booth # 4115.
Magellan Navi connects to the car’s head-unit display via Bluetooth or USB to deliver a voice-guided full navigation experience with lane guidance, millions of Points of Interest (POI) and more. A simplified, easy-to-use interface is designed to promote distraction-free driving.
“Working together with a well-respected manufacturer like Subaru to bring best-in-class navigation solutions to their drivers is an honor,” commented Pierre Parent, president of Magellan. “As a GPS industry pioneer, Magellan's navigation and routing engines have been developed and proven through years of R&D and testing. We’re excited to be entering this new era of connected cars.”
“The excitement of the Magellan partnership, and the advanced technology, is that it allows us to leverage the SUBARU STARLINK infotainment system to essentially deliver a powerful navigation system to drivers who do not have an onboard navigation option,” said Anthony Landamia, Manager, Infotainment Products for Subaru.
For more information on Magellan’s navigation products, please visit www.magellangps.com.
About Magellan:
Headquartered in San Dimas, CA, MiTAC Digital Corporation, manufacturer of the Magellan (www.magellangps.com) brand of portable GPS navigation devices, is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, outdoor, mobile, fleet and autoOEM. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, OEM and B-to-B solutions to meet the changing needs of today's consumers and businesses. Follow Magellan on Facebook, Twitter and YouTube.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 620 retailers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com.
Media Contact:
Laurie Halter
Charisma! Communications
503-816-2474
Laurie@charismacommunications.com
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