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Jared Hamilton
From: Jared Hamilton
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Maddy Low

Maddy Low Community Manager

Exclusive Blog Posts

MDP 030 | Google Ads: 5 Things you need to know

MDP 030 | Google Ads: 5 Things you need to know

#MIB #AgentF #GoogleAds #TooMuchCoffee #Analytics #GaryV #WineLibraryTV   Join David & David talking 5 Things you need to know about Google Ads, G…

How Technology Helps Omnichannel

How Technology Helps Omnichannel

    Meeting the consumer where they are at in their buying journey is expected today. From a dealer standpoint, you can’t aff…

Increase Your Following on Instagram

Increase Your Following on Instagram

Does your dealership use Instagram for social media? Do they encourage the salespeople to use it as well? A lot of salespeople do not have the first clue a…

Industry pulls trigger, hits foot PART-2

Industry pulls trigger, hits foot PART-2

Joe, that’s hogwash, Techs make BIG bucks! Have YOU ever turned wrenches for a living? I have. I put myself through college working on everything …

Industry pulls trigger, hits foot PART 1

Industry pulls trigger, hits foot PART 1

Easy/Hard           It’s easy to get into debt/hard to get out It’s easy to gain weight/not so easy to shed…

2017 MVI WINNER

2017 MVI WINNER

Congratulations to Ian Cruickshank from Speed Shift Media who is the 2017 MVI Winner! Read about his project below:

“How Well Does Dealership VDP Engagement Correlate to Car Sales?” Speed Shift Media, Ian Cruickshank.
It’s suggested now that lead forms are dead and VDP engagement should the main metric to measure. But without the form submission, how can we be certain that someone is interested in our inventory? Find out how well VDP engagement correlates to vehicle car sales at Presidents Club.

 

An additional huge congratulations to our two other finalists:

“Prioritize Your Prospects: Uncover Clues to Predict Who Will Buy Next” AutoLoop, Doug Van Sach.

Each year, the average customer test drives fewer vehicles. Given the fewer opportunities and limited time available to sales people, the key question for them is: which prospects do I contact first? Based on survey results from dealership customers, AutoLoop will take you through a better understanding of who is likely to buy, and when. Find out more at Presidents Club.

“Using Artificial Intelligence to Prioritize Customer Engagement” T2 Modus, Jim Roach.
If only one salesman came to work today, what is the first opportunity he should act upon that is most likely to sell a car today? Find out the method to the madness from T2 and find out how aligning the right customer with the right salesperson maximizes the result.

 

Identifying the Most Valuable Insight

The Most Valuable Insight Competition is designed to reveal and showcase never-before-released data and research unique in the automotive industry. The Competition was created in the spirit of progress and industry thought leadership.

Taking the conversations to the highest level, auto industry professionals share their research findings and insights live on stage with the highest-level dealership executives to foster inspiration, progression, and celebration of a better automotive retail industry.

The Most Valuable Insight Competition encourages automotive professionals to provide an innovative insight supported by research and dealer experience that dealer executives can apply to their operations and achieve competitive advantage.

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