Maddy Low

Company: DrivingSales

Maddy Low

DrivingSales

Apr 4, 2017

Most Valuable Insight Finalist - Jim Roach

Using Artificial Intelligence to Prioritize Customer Engagement

If only one salesman came to work today, what is the first opportunity he should act upon that is most likely to sell a car today?. If two salespeople show up, who show perform the task?

Using a combination of public service 911 to dispatch customer engagement one at a time and deep machine learning to select the highest Sales Result Probability (SRP) activity, customer engagement increases by 50% daily per salesman and it follows that sales increase immediately by the same amount. By knowing which customers have the intent to buy in the next 90 days, marketing is laser focused and marketing budgets slashed by half or more. Aligning the right customer with the right salesperson maximizes the result. It's Moneyball for the car business.

Check out Jim's interview:

About Jim Roach: 44 Years in Automotive from Salesman to Dealer Principal to Founder of 5 Auto related companies. I wrote the foundations of modern reporting systems such as StoneEagle and Ristken, have multiple patents filed in DMS data extraction. I was a pioneer in predictive artificial intelligence for use in auto retail in the 1990's and created the first reserve chargeback insurance policy. After 6 years of pioneering work in data mining with AutoAlert I created the industry first Human Capital Management System using deep machine learning to triage sales opportunities and prioritize execution of tasks. the system is based on modern 911 public service dispatch systems.

Maddy Low

DrivingSales

Community Manager

1299

No Comments

Recommended Posts

INFINITI of Smithtown

INFINITI of Smithtown is your trusted Infiniti dealer in Smithtown, NY, offering a wide selection of new Infiniti for sale and quality used Infiniti for sale. Visit our Infiniti service center for expert maintenance and repairs, and explore the l…

INFINITI of Smithtown

INFINITI of Smithtown

33
May 27th

INFINITI of Smithtown

INFINITI of Smithtown is your trusted Infiniti dealer in Smithtown, NY, offering a wide selection of new Infiniti for sale and quality used Infiniti for sale. Visit our Infiniti service center for expert maintenance and repairs, and explore the l…

INFINITI of Smithtown

INFINITI of Smithtown

33
May 27th

Airway Auto Parts

At Airway Auto Parts, we buy junk cars for cash in southwest Michigan. Don’t let an old vehicle sit unused—sell a car for cash today! If you need to sell a damaged car, call us now for a quick, hassle-free removal. We’…

Airway Auto Parts

Airway Auto Parts

27
May 22nd

Bass Mazda

Visit Bass Mazda for a wide selection of vehicles, including the new 2024 Mazda and the Mazda SUV 2024 models. Explore our certified pre-owned Mazda options for quality assurance, or take advantage of our Mazda military discount. As a new and use…

Bass Mazda

Bass Mazda

77
May 16th

Bass Mazda

Visit Bass Mazda for a wide selection of vehicles, including the new 2024 Mazda and the Mazda SUV 2024 models. Explore our certified pre-owned Mazda options for quality assurance, or take advantage of our Mazda military discount. As a new and use…

Bass Mazda

Bass Mazda

77
May 16th