MAX Digital provides cloud-based software and mobile applications to the automotive industry. As the industry’s premium end-to-end software solution for automotive dealers, MAX Digital empowers more than 2,000 dealerships across the U.S. to manage inventory, increase gross profits and sell more cars through digital retailing. Founded in 2004 with the FIRSTLOOK inventory management product, the MAX Digital suite of products now includes the innovative MAX Ad®, a content generation and distribution system, MAX for Website®, a vehicle value and content creator for dealer websites, and MAX Digital Showroom®, a real-time inventory and pricing tool for desktop and mobile that builds trust and transparency with customers. For more information visit MAXDigital.com.