Is it me, or does it seem like there’s an exciting new technology solution for dealers almost every day? A new way to sell cars online, another approach for menu selling, a better way to desk a deal…always something new, and always something that’s supposed to be better than the way retail has functioned for the last 100 years.

It can be hard to distinguish between the hype and reality.

Interestingly, something that’s making a lot of noise right now (and might appear to be blown out of proportion) might be one of the real innovations to make a difference: blockchain technology. You might be surprised to learn it’s not new: blockchain is the real gold behind Bitcoin, because it’s the technology that allows the currency exchange to work. And it quite possibly could be the answer to the question everyone’s asking: How can dealerships run profitably in a sharing, on-demand and subscription-style economy?

Blockchain technology is a practical, surprisingly straightforward answer that’s tailor-made for automotive retail.  To read on click here.