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Roger Kalinowski

Roger Kalinowski Senior Marketing Strategist

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Roger Kalinowski Blog Posts

Engaging Your Customers: Video Marketing Tips for Car Dealerships

by Roger Kalinowski Nov 21, 2018

Engaging Your Customers: Video Marketing Tips for Car Dealerships

by Roger Kalinowski Nov 21, 2018
There are more than 8 billion video views per day on Facebook alone and by 2019, video will account for 80 percent of consumer-based web traffic.…
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How to Maximize the Efficiency of Your Automotive Marketing Strategy

by Roger Kalinowski Sep 6, 2018

How to Maximize the Efficiency of Your Automotive Marketing Strategy

by Roger Kalinowski Sep 6, 2018
The automotive industry spends around $35 billion on marketing every year. Two-thirds of that goes to variable marketing, while the remainin…
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Subprime Customers Can Make an Impact at Your Dealership

by Roger Kalinowski May 23, 2018

Subprime Customers Can Make an Impact at Your Dealership

by Roger Kalinowski May 23, 2018
After the economic recession, the profile of the American car buyer has changed dramatically. The days of endless credit limits and prime financing options…
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