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From: Jared Hamilton
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Ryan Gerardi

Ryan Gerardi Futurist

Exclusive Blog Posts

Sleepers: How to Maximize the Hidden Value of your Database

Sleepers: How to Maximize the Hidden Value of your Database

This is a guest blog by Jon Petron, Vice President of Advanced Services for Outsell.   Jon and Paul Schnell, the Digital marketing Director at…

Full Stack Marketers Toolkit

Full Stack Marketers Toolkit

  A list of digital hacks and tools for full-stack marketers Research and Development BuiltWith - Web technology information…

What Does the Modern Sales Process Look Like?

What Does the Modern Sales Process Look Like?

In this video we discuss what the sales process needs to look like today to improve the customer experience and grow.…

4 Things Experience as a Home-Insurance Salesman Taught me About Selling Cars

4 Things Experience as a Home-Insurance Salesman Taught me About Selling Cars

Selling home insurance was not easy. However, through it all, I learned a whole lot that has taught me things about selling cars that I am happy to share w…

Are You Optimizing Your Money Pages?

Are You Optimizing Your Money Pages?

    We recently sat down with Chris Smith from Curaytor, and the conversation turned to the buyer behaviors that identify purchase inte…

VIDEO: 'On Air' - Personal Branding in Auto Retail, and Choosing Your Sales Rep

This is a brief overview of the conversation we had in April 2018 LIVE  "On Air" with Mike "The Car Guy" Correra and Mike Phillips from Lead the Team, as well as first-time guest Ben Adler. 

The show begins with a report by Mike P from the Innovative Dealer Summit in Denver. We then do a brief recap of NADA 2018 which was less than two weeks ago. 

Finally we get into a great discussion around the idea of personal branding for auto sales professionals, and how consumers having a growing interest in the ability to choose which sales associates they want to work with, and how a tool like Ben's, called RepConnect, are being introduced, giving auto sales professionals more incentive to focus on their personal brand, and the challenges that can lead to with dealers. 

Into podcasting? Catch the entire conversation on the AutoConverse "Future of Mobility" Podcast.

 

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