DrivingSales Executive Summit
The absolute highest quality training
event for forward-thinking dealers. Now virtual!
Nov. 2-6, 2020 | Attend virtually
Thanks to everyone who participated in making DSES 2020 a success! On-demand access coming soon.
DrivingSales Executive Summit
The absolute highest quality training event for forward-thinking dealers. Now virtual!
Nov. 2-6, 2020 | Attend virtually
Take advantage of limited-time pricing!
A Virtual Event Unlike Any Other
DSES has been redesigned from the ground up to provide you with a better virtual experience that bridges the gap between education and execution.
Certifications
Included with your registration, you get 90-day Master Certifications on the processes you need to grow your dealership. These certifications include training, activities, and performance metrics designed to help you build and implement the latest in dealership best practices.
Progressive Agenda
Experience the conference elements you know and love, including general sessions, contests and workshops. Each session will be recorded, so you won’t miss a thing. You can view all of the content from this year’s Summit as well as keynotes from every DSES and Presidents Club on demand.
Team Learning
Growth is a team effort. Each DSES registration includes team passes to stream the event, so your employees will be up to speed and aligned with the latest in automotive retail.
Master Certifications
Experience 90-day certification programs that kick off at DSES, all included with your DSES Executive pass!
Get hands-on instruction from industry experts to build the key processes to transform your dealership.

MASTER CERTIFICATION
Discover the Keys to High-Performing Employees
Discover the fundamentals that lead to improved employee performance. In this certification, we will show you how employee scorecards and career levels are essential to a strong employee management strategy. Create the processes proven to motivate and engage your employees and turn them into high-performers.

MASTER CERTIFICATION
Become a Facebook Automotive Ad Specialist
Turn Facebook into your #1 traffic source and predictable revenue stream for your store. Learn how to replicate the exact same selling process that top automotive groups and OEMs use on Facebook every day to generate new leads & sales through the most widely used social media platforms.
MASTER CERTIFICATION
Shopper-Based Digital Marketing
Stop treating your online shoppers as clicks and visits and learn how to build relationships online to turn them into customers. In our physical showrooms, we personalize our shoppers' experience based on whether they are a be-back, a fresh up, a service customer or a long time friend of the owner. However, we treat all our online shoppers exactly the same way
MASTER CERTIFICATION
Mastering Digital Retailing
Prepare, implement and promote Digital Retailing techniques for maximum results. In this class you will gain exclusive access to digital retailing benchmark data to compare your performance and quickly identify measurable areas of opportunity for your store.
See more Master Certifications here
World-Renowned Experts in Their Fields
Built for your entire leadership team, our agenda brings in top-quality experts
across all areas of progressive dealership operations.

Eric Miltsch
Co-Founder & Director of Marketing | Dealer Teamwork
Local Search Marketing: 10 Reasons Why You Need to Give Your Google My Business Profile More Attention

Patrick McMullen
Senior Vice President of Strategic Accounts | MAX Digital
Smart Ways to Acquire & Move Your Inventory

Gail Rubinstein
Founder and CEO | Retail Resilient
Getting Smart with Social Media: Hottest New Trends in 2020

Steve Roessler
VP of Sales | DriveCentric
Leverage Your Human Capital to Drive Better Results

Dane Saville
Co-Founder | Brand and PR Manager | Reunion Marketing
Holistic Digital Marketing: Your Guide to Connect with More Vehicle and Service Shoppers
See more speakers here
Your Executive Pass Includes:
![]() | 90-day Master Certification programs. Come away with processes and best practices for you to implement at your store. Every certification is driven by a scorecard that defines the KPIs that lead to high-performance. | ||||
![]() | Hands-on guidance from a team of industry experts to walk your store through the entire implementation and provide you with a roadmap to success. | ||||
![]() | Access to software to ensure the processes learned at DSES will stick. Monitor progress with advanced analytics to understand your team's growth. |

- Experience 90-day Master Certification courses on essential dealership processes to improve your variable and fixed operations. Come away with processes and best practices for you to implement at your store. Every certification is driven by a scorecard that defines the KPIs that lead to high-performance.
- Receive hands-on guidance from a team of industry experts to walk your store through the entire implementation of the processes learned at DSES and provide you with a roadmap to success.
- Get access to software to guarantee the processes learned at DSES stick. Monitor progress with advanced analytics to understand your team's growth.
- Experience DSES live and learn from industry experts on the key areas to grow success at your dealership. Watch, ask questions and participate in training sessions and interactive workshops as a team. Full agenda coming soon.
- Get on-demand access to all past DSES and Presidents Club training.
The Executive pass includes bonus passes for your dealership employees to stream DSES
Pricing
Executive
Discover the latest innovation in Sales, BDC, Marketing, Fixed Ops, and Human Capital Management. Ideal for driving innovation and process improvements for departments.
Includes:
1 Executive Certification Pass
7 Bonus Passes
Regular price: $295
Discount Price: $245
Store
Implement the latest processes and best practices at the dealership level. Includes everything you need to transform your store. Ideal for making meaningful process improvement throughout your dealership staff.
Includes:
5 Executive Certification Passes
35 Bonus Passes
Regular price: $899
Discount Price: $799
Conference of the Future
See how the DSES 2020 format compares to other events types.
Cell | Virtual Only | Physical Event | DSES Format | |
Learning and education | ![]() | ![]() | ![]() | |
Networking & collaboration | ![]() | ![]() | ||
Pre & post dealership assessment | ![]() | |||
Online tutorials & web-based training | ![]() | |||
Product/Process installation | ![]() | |||
Continued live training | ![]() | |||
Monthly report on dealership progress | ![]() | |||
Reporting into highly engaged stores | ![]() |
Preparing innovative executives to have their best year ever.
Our agenda is built for the entire leadership team, it covers
progressive topics in all areas of dealership operations.
Cutting-Edge Digital Retailing
Gain insight on how to build a winning sales experience that delights your customers
Modern Human Capital
Master the tactics you need to hire, train, and develop an agile, high performing organization
Progressive Sales Training
Discover the latest in all things sales. From BDC to sales process to F&I, you'll gain the insight you need to stay ahead
Advanced Marketing
Sell and service more vehicles. Uncover the proven strategies that drive traffic and increase conversion
Next-Gen Fixed Operations
Discover the innovative tactics you need to know to dominate your market
Breakthrough Inventory Management
Learn how to build and market a winning inventory that improves velocity and increases gross
Innovative Leadership
Understand techniques to help you lead your dealership, improve efficiencies, and increase performance
Who should attend?
DrivingSales events cater to progressive leaders who are senior in their roles. Our training always delivers forwarding thinking practices and the latest in innovations in automotive retail. Because of this, entry level dealership employees are generally better served at more generic industry events.

Prior Attendees
Just a few of our valued past DrivingSales Executive Summit attendees







Innovation Cup
Discover the best new products to help you make money with our Innovation Cup. Imagine a
cross between American Idol and Shark Tank for dealer vendors, presented virtually.
Yeah, it’s that awesome.
Get Registered Today
Reserve your spot to join the top dealers at this year’s DSES, starting November 2, 2020 virtually