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Pros: To submit a lead, the customer has to go through 3 different filters and enter quite a bit of persona information. This means I NEVER get a lead from them where someone claims they didn't submit info, or that they're not really interested. Our rep is awesome at calling me each month and talking over what we have, teaching me how to use their back end tool to optimize our leads and always stay on top of my game with their leads. This tool also runs a soft credit check on each customer who completes the process, and will tell us whether their credit is acceptable or not and provides us with an eligibility score. So far we have found that it's pretty accurate!
Cons: Cons: It's a bit pricey and we don't get A TON of leads from them, but I would take quality over quantity any day. Although it isn't their fault, we also get a lot of people that we unfortunately just can't help due to their credit.
Pros: This Product has been very helpful for me. We are able to get our customers approved quickly and out of the dealership a lot faster. Our sales rep is Amazing. I am new to the industry and she has helped me and answered questions!
Cons: None I can think of.
Pros: This has quickly become my best "dupe" lead source. Manufacturer leads normally visit our website AFTER submitting, ie. Ford.com, GM 3rd party, etc. So when they send the BIG YELLOW SIGN they click and begin determining their perfect payment. Since contact info is required pow, they drop in as a dupe. This, in my opinion, is almost as good as a reply to our initial FQR email. We have a full blown dupe lead process they then drop into and within hours the custy has responded. Green light is an easy appt but we don't shy away from bringing in a red or grey light. I highly recommend Payment Pro via AutoBytel. Kathi Durden provides all the support and answers anytime she is needed.
Cons: Kathi can bring more donuts!!
Pros: Does a soft credit pull, (so it doesn't go on the customer's credit); it shows our rates for individual beacon scores and they can shop our inventory based on those scores. As far as the payments go, it's not that far off, it depends on the user. It's also very customizable, so you can make it show whatever you desire. Once you get to the point where you've gotten to a car, you can determine other options depending on the downpayment the customer can afford, etc. Close ratio for our dealership has risen as well.
Cons: Once you get it going, remember that you will have to adjust the parameters depending on your lenders and your desking process to ensure the payments you are showing don't mislead customers.
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