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Jared Hamilton
From: Jared Hamilton
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Exclusive Blog Posts

Rock’s Rants: You Need Dispatch

Rock’s Rants: You Need Dispatch

Whenever I visit dealerships, I often see technicians standing around at the parts counter or waiting to talk with service advisors. This is a waste of you…

Automation, Speed, and Your Dealership Marketing

Automation, Speed, and Your Dealership Marketing

I recently sat down and chatted with AutoLeadStar CEO Aharon Horwitz and discussed how technology is improving the speed in which dealers can make…

4 Sales Lessons from Real Car Shoppers

4 Sales Lessons from Real Car Shoppers

I’ve worked with auto dealerships across the country and 99% of the time, when I ask what their primary goal is, the answer is increasing car sales. …

WEBINAR RECORDING - How To Generate More Qualified Leads in Q4

WEBINAR RECORDING - How To Generate More Qualified Leads in Q4

  Car shoppers have a lot of questions and dealerships need to be available to answer them quickly, concisely and at scale to maximize sales. 8…

This is How Reed-Lallier Chevy Sold More Used Cars – and How We Helped

This is How Reed-Lallier Chevy Sold More Used Cars – and How We Helped

Used or Certified? More often than not that seems to be the choice car buyers are making during this unsteady sales year. Consider: Edmunds expects new veh…

Organic Listings are More Effective Than Paid Ads

 

Being in the organic listings doesn't cost you anything. They receive 10 times the traffic that paid advertising does.  It is more strategic to spend your resources building your organic traffic as opposed to paid ads. 

In order to compete in your space, you need to offer good service to your customers. That includes being found on search with ease. Long gone are the days of gamifying your SEO. Google is relying less on online tweaks and focusing more on real-world information like user data and location.

We asked Britney Muller, Senior SEO Scientist at Moz, one thing dealers can be doing to improve their online presence. Instead of throwing money away on ad campaigns learn how to improve your organic search metrics.

Britney has a goal to help drive product initiatives through data-driven research and industry knowledge. Her marketing and SEO knowledge has enabled her to be a leader in the space.

Discover what is next in search from Britney Muller at the DrivingSales Executive Summit.

Register today.

 

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