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Felicia Savage

Felicia Savage Content Marketing Specialist

Felicia Savage Blog Posts

The Importance of Genuinely Proving Your Worth to Consumers

The Importance of Genuinely Proving Your Worth to Consumers

One of my favorite sessions was from this year’s DSES was “The Loyalty Loop: How Small Things Add Up to Big Business” by Andrew Davis. It…

Can Agile Work for Your Dealership?

Can Agile Work for Your Dealership?

For those who are unfamiliar, Agile project management (at its most basic level) is a means of breaking down larger projects/initiatives to assist with pri…

Top 3 Themes at DSES 2017

Top 3 Themes at DSES 2017

About 2 weeks ago, I attended this year’s DrivingSales Executive Summit in beautiful Las Vegas, Nevada. Boy oh boy, was it amazing! To say that I learned…

Seeking Out the Right Providers for Your Dealership

Seeking Out the Right Providers for Your Dealership

Before I begin, it’s important to clarify that if your dealership wins because of the products and services leveraged, it provides your vendor w…

What Are the Best Digital Marketing Practices for Auto Dealers Today?

What Are the Best Digital Marketing Practices for Auto Dealers Today?

In 2016, Automotive Internet Media won a Davey Award for what it touts as the first true English-Spanish website. The website for Ray Chevrolet in Fox Lake…

How Automotive Advertising Agencies are Adapting to Changing Times

How Automotive Advertising Agencies are Adapting to Changing Times

It’s a brand new day in automotive advertising. And every new day is a new challenge for automotive advertising agencies to keep up with the demands …

6 Automotive SEO Tips to Rev up your Marketing Plan

6 Automotive SEO Tips to Rev up your Marketing Plan

With the average car shopping experience becoming more complex by the day, your dealership can’t afford to take just one or two routes to win over cu…

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