With customers spending more and more time online shopping for a vehicle, demands for information has changed . Consumers expect to get the information they want in real time. The days of car dealers withholding prices from consumers are a day of the past. Many consumers are making price requests from dealers and have to wait a long time to get the information they requested. Oftentimes consumers never receive the information at all. How long does it take your dealership to respond to a price inquiry? If you didn’t say instantly, then you need the Instant Pricer. The Instant Pricer gives you the fastest response time in the industry. Face it, you can’t get a faster response to the customer than instantly.