Press Release

Company: DrivingSales

Press Release Blog
Total Posts: 1068    

Press Release

DrivingSales

Aug 8, 2010

DrivingSales Executive Summit Keynote Announced: Renowned Social Media Strategist Jeremiah Owyang

Owyang Joins Line-up Focused on Innovating Dealership Profit Centers in Recovery Economy

Salt Lake City, Utah – August 18, 2010 – DrivingSales.com (www.drivingsales.com), the automotive industry’s largest car dealer social network, today announced that renowned social media analyst, blogger and web strategist Jeremiah Owyang will keynote the second annual DrivingSales Executive Summit (DSES) presented with WardsAuto.com scheduled for October 18th through 20th, 2010 at the Encore Wynn Las Vegas.

“Jeremiah is renowned for his passion for helping companies communicate with the web and for his innovative and trail-blazing approach to social media – and the web in general,” said DrivingSales CEO and Founder Jared Hamilton. “He knows how to make new media relevant and actionable for businesses. His focus on integrating customer/community needs, business objectives, and technology is particularly relevant to the goal of the summit, which is to leverage innovative practices and technology to enhance dealership profit centers.”

Owyang is currently a partner at Altimeter Group, which provides thought leadership, research, and consulting on digital strategies. He is author of the popular blog Web Strategy, which focuses on how corporations connect with their customers using web technologies. Web Strategy is read by 70,000 unique visitors monthly, ranked 27th in Ad Age’s “Power 150” top blogs, and is one of the top 1,000 globally, according to Technorati. A former industry analyst who is sought after for his commentary, Owyang writes a regular column for the Forbes CMO network, has appeared on Bloomberg TV and is quoted in the Wall Street Journal, The New York Times, USA Today, Associated Press and other technology and business related publications. He was featured in the 2009 “Who’s Who” in the Silicon Valley Business Journal. As a speaker he has keynoted the Internet Strategy Forum, Web 2.0 Expo, SXSW, among others.

The DrivingSales Executive Summit presented with WardsAuto.com is a uniquely collaborative event modeled after the best practices sharing among dealership professionals on DrivingSales.com. The event brings together the most successful and innovative dealers in the country, along with world-renowned speakers, all to focus on dealership innovations and profitability. Unlike other automotive industry events, the DrivingSales Executive Summit is 100% dealer driven and designed specifically for the most progressive dealer principals and dealership executives in the industry. The DrivingSales Executive Summit will be held at the Encore Ballroom, in the Encore Wynn Las Vegas October 18th - October 20th, 2010. For more information about the conference, visit:DrivingSalesExecutiveSummit.com or contact dses@drivingsales.com. Follow conference news as it develops on www.twitter.com/drivingsales using #DSES and on facebook.com/drivingsales.

About DrivingSales.com
DrivingSales.com (www.drivingsales.com) is the largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group style setting. The site is the industry’s largest source of free dealership best practices information.

At DrivingSales, members create profiles, network with each other and share best practices. Dealership managers are allowed to rate and review their dealership vendors in a verified setting. DrivingSales hosts the largest retail focused community of automotive blogs, videos, interviews, social automotive news feeds and more.

DrivingSales was created and built from the ground up in 2003 by Jared Hamilton, a third generation auto dealer, as a private automotive business community to network his NADA Dealer Candidate Academy class. The site opened nationally in 2008 and is the industry’s leading automotive social media custom platform. DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch by Auto Success Magazine.

DrivingSales Executive Summit Media Relations: Melanie Webber (melanie@mwebbcom.com), mWEBB Communications, 424.603.4340

Press Release

DrivingSales

Industry Press Releases

640

No Comments

Crystal Hartwell

mWEBB Communications

Aug 8, 2010

Autobytel Partners with DriverSide to Bring Unrivaled Vehicle Ownership Tools to Consumers

Irvine, CA and San Francisco, CA — August 12, 2010 - Autobytel Inc. (Nasdaq:ABTL), a leader in providing consumers with a comprehensive and positive automotive research and purchasing experience, and DriverSide.com, the leading online vehicle ownership experience and full service customer acquisition and retention program for the auto industry, today announced that DriverSide will power the relaunch of Autobytel’s MyGarage® within a personalized ownership section on autobytel.com. This is the first in a series of new innovative products and services addressing the entire vehicle purchasing and ownership lifecycle to be introduced by Autobytel.

“Autobytel is committed to extending its role as trusted advisor to consumers from their vehicle research and purchase process throughout their entire automotive ownership experience and beyond,” said Autobytel President and CEO Jeff Coats. “I am especially pleased that we, along with DriverSide, can bring this unmatched offering to our current and new visitors who are holding onto their vehicles longer than ever, making timely scheduling of maintenance ever more critical. We believe that the addition of an ownership service will greatly benefit vehicle owners, and this is why we are pleased that DriverSide, which has world class tools and information for vehicle owners, will be powering Autobytel’s MyGarage®.”

Visitors to Autobytel’s websites, including those who have had vehicle purchase requests submitted to dealers though Autobytel, will be able to register their vehicle at MyGarage® in order to access a personalized online “garage” or dashboard that tracks all the vital service events for their vehicle and offers help and advice in diagnosing and solving maintenance issues. Users will receive email alerts related to service, including special offers in their area, as well as warranty updates and notices should their vehicle be subject to a recall. They will have access to ratings and reviews of service facilities, diagnostic tools, free advice from certified mechanics and other services and features. Autobytel’s MyGarage® powered by DriverSide is expected to relaunch on autobytel.com during the fourth quarter 2010.

“By offering this extended ownership service, Autobytel will enhance its advisory role to consumers and will have the ability to expand its commercial scope related to lead generation, advertising and direct marketing into additional automotive-related categories such as parts and service, insurance, manufacturer warranties and certified pre-owned vehicles,” added Autobytel’s Coats.

"Autobytel pioneered the consumer-friendly car-buying model on the web and we are pleased to partner with them to add our unique garage services to their sites," stated Jad Dunning, DriverSide CEO and Founder. "Customers appreciate the convenience and ease of having their personalized vehicle information online and DriverSide’s tools and alerts will keep consumers loyal to Autobytel long after they have made their vehicle purchase.”

About Autobytel Inc. (www.autobytel.com)

Autobytel Inc. (NASDAQ:ABTL) is a leader in providing consumers with a comprehensive and positive automotive research and purchasing experience, and car dealers and manufacturers with online consumer leads and marketing resources. Autobytel pioneered the automotive Internet when it launched autobytel.com in 1995. Today, the company is continuing to offer innovative products and services to help consumers research, buy and maintain their vehicles and auto dealers and manufacturers sell more new and used cars. Autobytel has helped tens of millions of automotive consumers research vehicles; connected thousands of dealers nationwide with motivated car buyers; and helped every major automaker market its brand online. Through its flagship website Autobytel.com®, its network of automotive sites including Autoweb.com®, AutoSite.com®, Car.comsm, CarSmart.com®, CarTV.com®, and MyRide.com®, and its respected online partners, Autobytel continues its dedication to innovating the industry’s highest quality Internet programs to provide consumers with a comprehensive and positive automotive research and purchasing experience, and auto dealers, dealer groups and auto manufacturers with one of the industry’s most productive and cost-effective customer referral and marketing programs.

About DriverSide (www.driverside.com)

Recognized by CNET as the best site to use to maintain a vehicle, Driverside.com is the first website specifically designed for automobile owners. DriverSide allows consumers to save money on servicing and maintenance costs, diagnose car problems as well as buy and sell automobiles. DriverSide’s in-house editorial staff offers useful advice on how to own and operate a vehicle and new and used auto reviews. The site’s community features allow consumers to participate in forums, meet other owners of a particular vehicle, share knowledge, and post reviews on mechanics and dealers. The company also works with businesses across the auto industry to provide comprehensive programs designed to attract and retain customers and increase profits. The award-winning website has been featured in the New York Times, USA Today, and the Wall Street Journal and on Good Morning America.

DriverSide was founded in fall, 2007 by Internet entrepreneurs Trevor Traina, Adam Jackson, and Jad Dunning. The company is funded by Catamount Ventures and Allegis Capital. For more information, go to www.driverside.com.

Autobytel Contact:
Jim Helberg, Media relations
949.862.1395
jimh@autobytel.com

Crystal Hartwell, Investor and media relations
949.437.4755
crystalh@autobytel.com

PondelWilkinson Inc., Investor relations
Roger Pondel/Laurie Berman
310.279.5980
investor@pondel.com

DriverSide Contact:
Stephanie Gnibus
GMK Communications
408.776.9727
Stephanie@gmkcommunications.com
 

Crystal Hartwell

mWEBB Communications

Account Manager

622

No Comments

Jared Hamilton

DrivingSales inc

Aug 8, 2010

PCG Digital Marketing and DrivingSales.com Announce Groundbreaking Automotive SEO Study

Automotive SEO StudyAugust 13, 2010 –(Rumson, NJ) Internet sales and marketing professionals who are currently working at car dealerships and want to master powerful SEO tools and strategies to improve the search visibility of their website are invited to participate in a unique Automotive SEO Study which will be presented at the 2011 NADA Convention in San Francisco. 

The study is co-sponsored by PCG Digital Marketing and DrivingSales.com.

The Automotive SEO Study will be limited to 100 automotive dealers*. Registration ends on August 30, 2010. There is no cost to participate however members should budget approximately $100 for domain purchases, blog hosting and/or fees paid to third part marketing sites, directories and related sites as needed.
 
Study members will be trained and coached how to use content publishing, link building, social media, video, PDF brochures, and automotive networks to improve their Google Page One results for popular consumer search phrases.  Members in the study will be required to dedicate 3-4 hours a week to complete the tasks required to deliver measurable results for their dealership.
 
The 100 dealers will have access winning digital marketing strategies, training videos, marketing outlines, tutorials, and websites managed by PCG Digital Marketing and DrivingSales that will enhance the results of their work. In return, members in the study will share the results of their work and be included in a whitepaper being prepared by PCG Digital Marketing and DrivingSales.com.
 
"The Automotive SEO Study will be the first of its kind", according to Brian Pasch, CEO of PCG Digital Marketing.   "The partnership with DrivingSales.com, the leading automotive social media community, is consistent with founder Jared Hamilton's goal to provide digital marketing curriculums and best practices to assist automotive retailers with online advertising and communications."
 
Term of Study
The study will run from September 1, 2010 to January 1, 2011. In those four months, members in the study will document their work and record data on a number of search marketing factors which will include website link counts, Google ranking for specific keywords, unique visitor traffic, lead submissions, and changes in their Google Page One Management (GPOM) results.
 
The results will be published and presented at the 2011 NADA Convention in San Francisco. Monthly updates during the four month study, as well as the final results, will be shared with members of www.DrivingSales.com .  Car dealers interested in the results of this study should create a free account on Drivingsales.com and follow the progress of their peers through the interactive blogs and dealership forums.
 
Automotive SEO Study Requirements
The requirements to participate in the study are:
  1. Participants must be an employee of a car dealership, proof will be required.
  2. Participants must have written permission to write about the dealership online; blogs, press releases, social media, etc.
  3. Participants must have an email address from an active dealership domain.
  4. Members in the study will be required to dedicate 4 hours a week to complete the tasks required for success.
  5. Participants must be willing to share the results of their work via Webmaster Tools and Google Analytics data and allow the data to be summarized* in the final study whitepaper.
  6. No confidential data or specific dealership website results will be published in the whitepaper or made public without written permission from participant.
 
Register For Study
Dealers interested in participating should register online at www.automotiveseostudy.com. Inquiries can be sent to:  info@automotiveseostudy.com.  PCG Digital Marketing retains the right to decline dealer participation in the Automotive SEO Study based on conflicts of interest with current clients.
 
 
 
About PCG Digital Marketing
PCG Digital Marketing (www.pcgdigitalmarketing.com)  is a full service digital marketing agency that serves the Automotive Industry. PCG is nationally recognized as a leader in Automotive Search Engine Optimization (SEO) and automotive digital marketing. 
 
Brian Pasch, CEO and founder of PCG Digital Marketing is an active blogger, writer and speaker at automotive conferences, 20 Groups and digital marketing forums. PCG Digital Marketing is also the sponsor of the 2010 ASMA awards which recognizes the best automotive websites platforms based on their search marketing effectiveness. (www.asmaawards.org).
 
About DrivingSales.com
DrivingSales.com (www.drivingsales.com ) is the largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group style setting. The site is the industry’s largest source of free dealership best practices information, including the industry’s first vendor rating system. 
 
DrivingSales was created and built from the ground up in 2003 by Jared Hamilton, a third generation auto dealer, as a private automotive business community to network his NADA Dealer Candidate Academy class. The site opened nationally in 2008 and is the industry’s leading automotive social media custom platform. DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch by Auto Success Magazine.

Jared Hamilton

DrivingSales inc

Founder - CEO

662

No Comments

Brian Pasch

PCG Consulting Inc

Jul 7, 2010

2010 ASMA AwardsApplications for the 2010 Automotive Search Marketing Architecture (ASMA) study, underwritten by PCG Digital Marketing (PCG), are now available to automotive website design companies.    

The annual study and awards recognize the best automotive website platforms for automotive digital marketing strategies.

Automotive website companies are encouraged to contact Carrie Hemphill, ASMA Award Coordinator, to request the application and data entry forms via email.


Deadlines Announced 

Participants in the 2010 ASMA Awards must submit their application by August 2, 2010.  The completed ASMA data form with all survey data completed is due by August 27, 2010. 

The 2010 ASMA will be expanded to include survey data for mobile applications, chat, video technology and iPad applications.  

The 2010 study results will be announced at the 9th Digital Dealer Conference which will be held in Las Vegas from October 12-14th.  A special ceremony for the award winners will be conducted during the conference luncheon sponsored by PCG Digital Marketing. 

In 2009, nine companies out of the 35 included in the study received ASMA awards.   The award is the most prestigious industry award for website design companies. 

About The ASMA Awards 

The ASMA study seeks to assist car dealers with evaluating automotive website platforms and integrated marketing tools.  The 2010 ASMA Awards will include a comprehensive grid of website features, tools and architecture of all vendors.  The report is the industry's only comprehensive comparison of automotive digital marketing website technology.  

Each year, over 50 automotive website platforms are considers for SEO compliance, data integration, user interface, and search marketing visibility.  in 2009, only 35 were included in the ASMA report and only a fraction receive an ASMA award for excellence.  

All of the companies included in the 2010 ASMA study are given the opportunity to submit their most recent examples of technology for review.  This year, the participants can also elect to conduct a two hour presentation of their website and marketing technology to the ASMA review team.  

For additional information, contact: 

Carrie Hemphill
ASMA Coordinator
PCG Digital Marketing
732.450.8200

www.asmaawards.org  
 

Brian Pasch

PCG Consulting Inc

CEO

677

No Comments

Press Release

DrivingSales

Jul 7, 2010

 

2010 Semi-Annual Report Shows Women rank Mercedes, Jeep, Lexus, BMW and Chrysler Highest

PITTSBURGH- Women-Drivers.com has released its semi-annual 2010 report showing the Top Auto Brands as rated by women’s dealership reviews. Each year, the company tracks thousands of consumer reviews with regards to women’s Purchasing, Browsing and Service experience at car dealerships in the United States.

The consumer review website connects women and families to women-friendly car dealerships by showcasing dealers in a respective zip code radius with the highest scores. Getting reviews from female consumers is free for all dealerships.

On the site, individual dealerships’ scores range from 1.0 - 5.0. Dealers with Women Satisfaction Index, or WSI® scores between 3.80 – 5.0 are recognized and marketed as Certified Women-Drivers Friendly™. Dealers use this online reputation management tool to distinguish and leverage their business. Reviews are optimized for search engines.

The WSI® data comes from audited consumer reviews. Women now account for over half of all car purchases; however, they influence and initiate almost 80%. When shopping for a new vehicle, more than half of women buyers visit three or more dealerships; one of the critical reasons the company captures ‘browsing’ experiences. Browsing is a key indicator of whether she will return to this dealership.

Car manufacturers and dealerships that highly engage and support women during the purchase process are placing themselves in a strong position to convert more browsers to buyers, and, to get more referrals—all translating to increased sales. Credit the top performing brands; clearly these companies and dealerships are doing a great job with customer engagement “, said Anne Fleming, President &  Car Buying Advocate of the company.

WSI® scores in the report are placed into the four (4) categories: Overall, Purchasing, Browsing, and Service. 

The following are the Top 10 OVERALL* Brands with the average WSI Score being 4.05:

  1. Mercedes:   4.68                  
  2. Jeep:   4.41
  3. Lexus:   4.37
  4. BMW:   4.36
  5. Chrysler:  4.35
  6. Acura:   4.19
  7. Honda:   4.18 
  8. Buick:    4.15
  9. Dodge:   4.13
  10. Nissan:   4.11

The next tier of Top 10 brands is:

  1. Mazda:   4.03
  2. Hyundai:   3.94
  3. Chevrolet:   3.93
  4. Subaru:   3.91
  5. Ford:   3.86
  6. Lincoln:   3.86
  7. Toyota:    3.85
  8. Volkswagen:    3.73
  9. GMC:   3.70
  10. KIA:   3.49 

* Some brands are not represented in this report because they are no longer being marketed and sold in 2010 and beyond, or due to lack of statistically significant data.

The Top 10 Brands for PURCHASING experiences at dealerships: 

Mercedes and Dodge dealers received the highest WSI® ranking among women buyers with a 4.83 score for Purchasing a vehicle. The average WSI® score for all brands in this category was 4.27. These top brands ranked consistently high with women customers who were very satisfied with the engagement and treatment by the sales person, their overall dealership experience, as well as the financing process. 

  1. Mercedes and Dodge:   4.83
  2. Lexus:   4.78
  3. Chrysler:  4.64
  4. KIA:  4.62
  5. Jeep:   4.45
  6. Buick:  4.44
  7. Toyota:   4.32
  8. Mazda:   4.30
  9. Nissan:  4.29
  10. Chevrolet:  4.25

The Top 10 Brands for BROWSING experiences at dealerships:

Mercedes dealers scored the highest, with a WSI® of 4.52 score among women customers who went into the dealership but did not purchase that day. The average WSI score for all brands in this category was 3.72. These top brands ranked consistently high with women customers who were very satisfied with the engagement and treatment by the sales person and their overall dealership experience.

  1. Mercedes:   4.52
  2. Mazda:   4.15
  3. Nissan:   4.09
  4. KIA:   4.07
  5. Jeep:   4.03
  6. Chevrolet:   3.92
  7. Dodge:   3.91
  8. Chrysler:   3.79
  9. Acura and Ford:  3.75
  10. Volkswagen:   3.73

The Top 10 Brands for SERVICE experiences at dealerships:

Acura dealers scored the highest from women having their car serviced with a WSI® score of 4.80. The average WSI® score for all brands in this category was 3.91. These top brands ranked consistently high with women customers that had an easy time scheduling a service visit, received an estimate prior to work being completed, had alternative options provided, felt they were treated respectfully and paid an amount consistent with what was quoted.

  1. Acura:   4.80
  2. BMW and Mercedes:   4.57
  3. Honda:  4.54
  4. Chrysler: 4.47
  5. Lexus:  4.29
  6. Buick:  4.25
  7. Subaru:  4.05
  8. Nissan and Volkswagen:  3.88
  9. Toyota:  3.76
  10. Chevrolet and Ford:  3.58


About Women Drivers

The pioneering resource www.women-drivers.com is meeting the demand for empowering women to have respectful and fair experiences at car dealerships across America each and every time.  With the growing vehicle purchasing power of women, this one-stop site is filled with a dealer review system, tips to demystify the buying experience, and connects women to Certified Women-Drivers Friendly™ car dealers. 

Press Release

DrivingSales

Industry Press Releases

1204

No Comments

Press Release

DrivingSales

Jul 7, 2010

izmocars Revolutionizes Automotive CRM with Social Media Integration

 iCRM First to Enable Auto Dealers to Find and Proactively Communicate with Customers on Facebook, Twitter, MySpace, LinkedIn via CRM

San Francisco, CA, July 19, 2010: izmocars (www.izmocars.com), the leading business solutions provider for the automotive industry, today became the first in the industry to fully integrate social networking into automotive CRM with a new release of its popular web-based iCRM system (http://www.izmocars.com/solutions/profit-maximizer.html).  The company also announced that social networking is now integrated into its innovative lead management product, iLM.

 According to a new report by Experian Simmons, two-thirds of Americans now visit web sites like Facebook, Twitter, and MySpace, with 43% visiting them more than once a day. Significantly for the retail industry, and automotive dealers in particular, 68% have become a fan or friend of a product, service, company, or group on a social networking site.*

izmocars’ advanced social networking integration identifies a customer’s social media footprint on sites such as Facebook, Linked-In, Twitter and MySpace and displays whether or not a customer is a member of a site. Additionally, car dealerships have the ability to identify which customers are influencers by running campaigns based on friend counts to each site and to use the feature to drive customers to their dealership social media sites.

“With social media sites becoming a major communication channel for consumers, and social networking’s impact on business growing rapidly, we felt we needed to take the lead in helping auto dealers integrate social networking into their customer relationship management,” said izmocars President Tej Soni. “With this new release of iCRM, we have seamlessly integrated social networking, as well as other new features, so that dealers can acquire, target and convert prospects, in all channels, all while improving their sales responsiveness and effectiveness.”

In addition to the social networking feature, the new release of iCRM (http://www.izmocars.com/solutions/icrm.html), which is available in the cloud, meaning instant implementation, also offers several new and enhanced features, including iDesk, iF&I, Improved Reporting UI, Improved Teletrak Telephone Integration, and an Advanced Service Department Scheduler, all designed to empower auto dealers to build and maintain profitable and lasting customer relationships and close sales swiftly and efficiently,  saving time and money for the dealership.

iCRM Enhanced Features:

·         iDesk Module

Includes  Credit Applications,  Direct Credit Bureaus to Experian, Equifax and TransUnion at competitive prices,  Loan and Lease Calculations,  ePencil, Credit Application Submission to Route One, CUDL, and Dealer Track, and  F&I Menu Selling.

·         iF&I upgrade

Includes full iDesk module as well as a complete F&I Contracting Module that allows dealerships to complete F&I transactions outside of the DMS. This module includes Bank Contracts, State Forms, Warranty Forms, and Product Forms. The iF&I upgrade also offers the option of using electronic signature capture pads that enable dealerships to be in full compliance of Red Flag Regulations.

·         Upgraded Reporting UI

iCRM report menu now includes subcategories on iCRM report menu and report titles include mouse-over descriptions of every report. The new date ranges include Month to Date, Last Month, This Week, Last Week, and a user-defined Custom Date Range.

iCRM is certified by every OEM that requires certification for use in their dealerships.

For more information about the new social media networking integration, and iCRM’s other enhanced features, click here.

About izmocars:

izmocars is the world leader in automotive imagery and interactive animation since 2002, and a leading provider of automotive business solutions including: Website and Online Marketing Solutions (http://www.izmocars.com/solutions/big-winner-web.html), Enterprise-level Automotive CRM, iConsult Sales Performance Coaching, iService Service Management Solution, and AddOnAuto In-Store Accessories Sales Solution.

Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.

For more information, go to www.izmocars.com.

* http://www.smrb.com/web/guest/2010-social-media-report#

 

Mike Martinez Chief Sales and Marketing Officer Mobile:  425.761.3852 |   Office: 415.694.6015 |   Fax:  415-525-8164 mike.martinez@izmocars.com

Melanie Webber, Media Relations mWEBB Communications 424.603.4340 Melanie@mwebbcom.com

 

 

Press Release

DrivingSales

Industry Press Releases

451

No Comments

melanie webber

mWEBB Communications

Jul 7, 2010

President of izmocars’ expanding accessories/service division to integrate industry-leading sales performance consulting into portfolio

 

San Francisco, CA – July 13, 2010 --- Izmocars (www.izmocars.com), a leading Internet business solutions provider for the auto retailing industry, today announced that Sidney Haider will take the reins of the company’s industry-leading and innovative in-dealership sales performance consulting program, iConsult (http://www.izmocars.com/solutions/iconsult.html).  Haider will continue to head the company’s AOA program (which is currently generating average revenue -per-vehicle sold of $400-600), as well as its soon-to-be released iService program.  Since joining izmocars, Haider has spearheaded innovations to the iConsult program, including a new performance-based guarantee that ensures dealers receive immediate and ongoing results from sustained Internet sales improvement.

 

“The realities of the recovering economy and its impact on today’s dealership demand a new model for sales performance consulting - a model that firmly puts the ‘consult’ back into consulting,” said izmocars President Tej Soni. “Under Sidney’s leadership, we have evolved a highly successful Continuous Improvement process for our AOA accessories product, and these principles now form the core of our iConsult program.”

 

Unlike standard in-dealership consulting programs that rely on boilerplate curriculums, finite terms, and lengthy, tedious presentations that can disrupt the business day rather than enhance it, iConsult takes a true consultative approach – with frequent, but shorter, in-dealership visits customized to the specific needs of each dealership, and focused on achieving a specific business goal rather than on the delivery of ‘straight-jacket’ training.

 

“We are very pleased that, as President of izmocars Accessories, Service and Consulting division, Sidney will now have oversight over our consulting initiatives, as we continue to roll out iConsult - the only accessories program in the industry to offer a performance-based guarantee – to dealerships across the country,” continued Soni.

 

Haider joined izmocars in 2008, as President of the company’s cutting-edge AddOnAuto accessories division, which is ramping up accessory sales and profits for izmocars customers.  Haider’s over 17 years of experience in automotive retail, marketing, and business development includes serving as the GSM of Keyes Honda, the e-commerce director of Galpin Motors, Inc., the CEO of H-Entertainment, Inc, and President of SoftNet Venture Capital, Inc.

 

“The core of our iConsult philosophy is quite simple: consistent ongoing commitment to our dealership clients, month in/month out, and a guarantee of rapid improvement measured in three areas: closing ratios, profit margins and/or sales volume,” said Haider.  “My promise to our dealership clients is that iConsult’s Continuous Improvement applies both to the results in each dealership, as well as to the iConsult program itself, which will be accountable for driving real world success for our dealership customers and for innovating to meet the true conditions ‘on the ground’ in each dealership.”

 

Each customized iConsult program focuses on three main aspects 1) fine tuning the sales mind set to understand the customer, 2) better communication, and 3) process – how is that lead going to generate a sale and result in ROI. Consultants visit dealerships on a monthly basis, armed with data, analytics, and mystery shopping feedback, and use that information to provide advice, coaching, tools, templates – whatever is required to help the dealership. Each visit is short, does not disrupt the business and delivers a measurable result at the end of the day. iConsult is performance-driven with a guarantee of  measurable results in closing ratios, profit margins and/or sales volume within 60 days.

 

For more information about iConsult click here: http://www.izmocars.com/solutions/iconsult.html

To read iConsult case studies: Click here

 

About izmocars:

izmocars is a leading provider of Automotive Business Solutions including: Website and Online Marketing Solutions, Enterprise-level Automotive CRM, iConsult - Sales Performance Coaching and AddOnAuto - an In-Store Accessories Sales Solution.

 

izmocars is also the world’s leader in Interactive Media Content for the automotive industry.

Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.

 

izmocars Media Contact:

Melanie Webber, mWEBB Communications, (424) 603-4340, melanie@mwebbcom.com

 

Write your post here

melanie webber

mWEBB Communications

President

460

No Comments

Dave Page

Dealer eProcess

Jul 7, 2010

Automatic Data Processing Inc., facing an auto dealer computing market beset by a 13 percent drop in U.S. dealerships over the past two years, said today it has agreed to buy digital marketing company Cobalt Group Inc. for about $400 million in cash.

“Acquisitions that complement our core businesses are a key part of ADP's five-point strategic growth program,” ADP CEO Gary Butler said in a statement today. He said the deal is expected to close within six weeks.

The companies said the combination would improve automotive retailing for consumers, manufacturers and dealers.

“For over 15 years, Cobalt's mission has been to enable [manufacturers] and dealers to work together to use the Internet to influence prospects as they move from product awareness to purchase and provide more timely services to existing owners,” Cobalt CEO John Holt said in a statement.

“By combining our offerings with ADP, we will be even better positioned to carry this mission forward.”

Cutthroat competition

Analysts said the acquisition will increase ADP's presence in the dealer Web marketing business as dealers and automakers increasingly rely on the Internet.

In the U.S. dealer management and Web marketing businesses, ADP competes with Reynolds and Reynolds Co., DealerTrack Holdings Inc. and Dealer.com, among others.

ADP's move is crucial because it must rely on the expanding Web marketing business to make up for the stagnant dealership management systems business. After the 2009 bankruptcy reorganizations of General Motors Co. and Chrysler Group, the number of U.S. light-vehicle dealerships plunged from 21,461 in 2008 to 18,607 at the beginning of this year, according to the Automotive News Data Center.

By acquiring Cobalt and its Web expertise, ADP “further strengthens its position against archrival Reynolds and Reynolds,” said Dave Nathanson, a consultant and managing director of QMA-AMI Management in Middleton, Wis.

The demand for digital marketing services from U.S. dealerships “has gone almost crazy over the last two to three years, and the Internet side has been coming up since the mid-'90s,” said Mike Seaton, an analyst and president of United Kingdom-based Woods and Seaton Ltd. “It is the area where there is major growth.”

Seaton said the business is not just lead generation. “It is lead enhancement, managing how dealers operate their Web sites, better quality leads and handling them better and increased conversion levels.”

Privately held Cobalt is based in Seattle. ADP's dealer services unit is in suburban Chicago. The parent company, based in Roseland, N.J., provides a variety of business services, including human resources and payroll systems.

The deal still must be approved by U.S. regulators.

You can reach Diana T. Kurylko at dkurylko@crain.com.

 

Dave Page

Dealer eProcess

Owner

618

No Comments

Press Release

DrivingSales

Jul 7, 2010

June 7, 2010  – BURLINGTON, VT – Dealer.com, the global leader in online marketing solutions for auto dealers, today announced that it is one of 20 North American companies named a “Top Small Company Workplace” by Inc. magazine and Winning Workplaces.

The “Top Small Company Workplaces” report, published today in Inc.’s June issue, recognizes 20 small to mid-sized businesses that have built exemplary and innovative organizations and demonstrated an ongoing commitment to maintaining the best possible workplaces. The organizations honored are independent (not part of a larger corporation); have no more than $500 million in annual revenues; 750 or fewer employees; and at least three years of business history.

Winning Workplaces and Inc. narrowed down the applications to 40 finalists, which were judged by a national panel of experts in leadership and small business based on specific metrics and qualitative assessments of their success in creating the kind of workplaces that engage employees and deliver successful business results. 

Regarding Dealer.com, Inc. noted: “Dealer.com is a training machine. Employees use uFuel, the company’s online learning system, for tasks as varied as mastering software basics and deepening the expertise needed to further their careers. Dealer.com also offers top performers 52 weeks of M.B.A.-level course work, designed specifically for the company and taught by business professors from a local college.”

“We are very proud to be recognized by Inc. magazine as a top small company workplace,” said Mark Bonfigli, Dealer.com’s CEO. “While our continued growth in a very challenging auto industry environment reflects our technological expertise and service-oriented culture, we also believe that our exceptional commitment to employee wellness is playing a critical role in Dealer.com’s success. From our on-site organic café and extensive athletic facilities to our flexible, supportive human resources policies and collegial environment, we are focused on ensuring that our employees thrive on being at work, which fosters loyalty and a powerful entrepreneurial spirit.”

Press Release

DrivingSales

Industry Press Releases

425

No Comments

Katrina VanTyne

Dealer.com

Jul 7, 2010

June 9, 2010 - BURLINGTON, VT - Dealer.com today named Rick Gibbs as its new president. Gibbs co-founded the company in 1998 and has since held the position of CTO, shaping and directing Dealer.com's technological vision, while spearheading its emergence as the global leader in online marketing solutions for the automotive industry. As President, Gibbs will help guide the company as it significantly increases employee headcount and accelerates product development and delivery volume over the years ahead.

"Rick's appointment sends a strong signal to the industry that we are first and foremost a technology company that empowers auto dealers, dealer groups and OEMs. We see a growing trend of powerful Software as a Service business models being driven by technologists," commented Mark Bonfigli, Dealer.com's CEO, who previously held the title of President as well.

"Rick's expertise and dedication have been critical in enabling us to nearly quadruple our revenues over the last three years – among the most challenging years ever in the auto industry," Bonfigli continued. "Combining creativity with strategic foresight, he has consistently led Dealer.com's research and development teams to deliver cutting-edge products that are responsive to dealers' needs and outperform anything on the market. He has continued to refine product management and added business analysis groups to benchmark best practices that keep our clients two to four years ahead of the competition. Assuming the role of president and CTO, Rick will now help guide us to entirely new levels of technology development, growth and expansion."

Commenting on his new position, Gibbs said, "I'm honored and thrilled to take on the role of president and excited about the opportunities ahead for Dealer.com. We have an industry-leading pipeline of products, a very strong and financially sound company, and are well-positioned for continued growth."

Prior to co-founding Dealer.com, Gibbs consulted for a number of Fortune 500 companies, designing and building next-generation web applications and interactive training systems. Gibbs is a graduate of Clarkson University, with a degree in computer engineering.

About Dealer.com
Dealer.com is the global leader in online marketing solutions for the automotive industry, providing award winning e-marketing solutions to OEMs, auto dealers and media companies.  More dealerships use the Dealer.com platform than any other platform in the world. 

Katrina VanTyne

Dealer.com

Marketing Content Strategist

677

No Comments

  Per Page: