Autosoft, Inc.
Autosoft Certifies Traffic Cop as First CRM/ILM Provider to Integrate with FLEX DMS
~FLEX F&I Users Benefit from Integrated CRM/ILM Program Option
WEST MIDDLESEX, PA – July 24, 2014: Autosoft, Inc., a leading national dealer solutions provider, announces that Traffic Cop LLC has earned certification for integration with the FLEX dealer management system (DMS) as part of Autosoft’s FLEX Connect program. Traffic Cop is the first customer relationship management (CRM) and Internet lead management (ILM) showroom-to-shop management software to earn this certification.
The certification process required collaboration and development between Autosoft and Traffic Cop, resulting in a more integrated CRM solution for FLEX DMS dealers using the Traffic Cop solution. Autosoft’s Executive Vice President and Chief Technology Officer Mark Hellbusch views the integration as an additional value for Autosoft’s FLEX DMS dealers. “This certified integration provides our valued customers with a tested, secure, and verified means for further developing their relationships with customers and prospects,” Hellbusch said.
Among other features, this integration allows dealership users to send deals from the desk straight to Autosoft’s FLEX F&I, and refreshes the record in Traffic Cop after delivery to the business office. Users will be able to view full customer service records in Traffic Cop to optimize customer relationships throughout their lifecycle.
Brendan Hurley, Traffic Cop’s managing partner said of the certification, “This ensures that tens of thousands of Autosoft users across the country will now have a complete customer management solution with Traffic Cop and Autosoft FLEX DMS. The fact that Traffic Cop was developed exclusively for Autosoft users from day one is a major benefit for FLEX users.”
Traffic Cop was recently certified by the Chrysler Digital Certified CRM program to support Chrysler Digital leads sent to dealerships. Because of Traffic Cop’s certified integration with the FLEX DMS, it is one of Autosoft’s recommended solutions for Chrysler dealers receiving Internet leads in their program. To add another level of integration, Autosoft’s FLEX DMS is certified for OEM Communications integration with Chrysler, General Motors, Ford, Honda, Nissan and many others.
About Autosoft, Inc.
Autosoft, Inc., headquartered in West Middlesex, Pennsylvania, is a market-leading dealer management systems provider for automotive dealers. With 26 years in the industry, Autosoft has a customer base of more than 2,000 dealerships and 30,000 users in North America. Autosoft is committed to delivering industry-leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft, call Autosoft Marketing at 800-473-4630, email marketing@autosoft-asi.com or visit the website at www.autosoftyoudrive.com.
About Traffic Cop
Traffic Cop has a rich, 15-year history with Autosoft, and is a certified provider to FLEX DMS customers. For more information about Traffic Cop, call 888-992-4588, email Sales@TrafficCopCRM.com or visit the website at www.TrafficCopCRM.com.
Autosoft, Inc.
Autosoft Certifies Traffic Cop as First CRM/ILM Provider to Integrate with FLEX DMS
~FLEX F&I Users Benefit from Integrated CRM/ILM Program Option
WEST MIDDLESEX, PA – July 24, 2014: Autosoft, Inc., a leading national dealer solutions provider, announces that Traffic Cop LLC has earned certification for integration with the FLEX dealer management system (DMS) as part of Autosoft’s FLEX Connect program. Traffic Cop is the first customer relationship management (CRM) and Internet lead management (ILM) showroom-to-shop management software to earn this certification.
The certification process required collaboration and development between Autosoft and Traffic Cop, resulting in a more integrated CRM solution for FLEX DMS dealers using the Traffic Cop solution. Autosoft’s Executive Vice President and Chief Technology Officer Mark Hellbusch views the integration as an additional value for Autosoft’s FLEX DMS dealers. “This certified integration provides our valued customers with a tested, secure, and verified means for further developing their relationships with customers and prospects,” Hellbusch said.
Among other features, this integration allows dealership users to send deals from the desk straight to Autosoft’s FLEX F&I, and refreshes the record in Traffic Cop after delivery to the business office. Users will be able to view full customer service records in Traffic Cop to optimize customer relationships throughout their lifecycle.
Brendan Hurley, Traffic Cop’s managing partner said of the certification, “This ensures that tens of thousands of Autosoft users across the country will now have a complete customer management solution with Traffic Cop and Autosoft FLEX DMS. The fact that Traffic Cop was developed exclusively for Autosoft users from day one is a major benefit for FLEX users.”
Traffic Cop was recently certified by the Chrysler Digital Certified CRM program to support Chrysler Digital leads sent to dealerships. Because of Traffic Cop’s certified integration with the FLEX DMS, it is one of Autosoft’s recommended solutions for Chrysler dealers receiving Internet leads in their program. To add another level of integration, Autosoft’s FLEX DMS is certified for OEM Communications integration with Chrysler, General Motors, Ford, Honda, Nissan and many others.
About Autosoft, Inc.
Autosoft, Inc., headquartered in West Middlesex, Pennsylvania, is a market-leading dealer management systems provider for automotive dealers. With 26 years in the industry, Autosoft has a customer base of more than 2,000 dealerships and 30,000 users in North America. Autosoft is committed to delivering industry-leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft, call Autosoft Marketing at 800-473-4630, email marketing@autosoft-asi.com or visit the website at www.autosoftyoudrive.com.
About Traffic Cop
Traffic Cop has a rich, 15-year history with Autosoft, and is a certified provider to FLEX DMS customers. For more information about Traffic Cop, call 888-992-4588, email Sales@TrafficCopCRM.com or visit the website at www.TrafficCopCRM.com.
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Autosoft, Inc.
Carfolks & Autosoft Offer Dealers $3.6 Million in Digital Marketing Services
~Cleveland, OH - July 14, 2014
Carfolks.com, the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers has established an alliance with a leading dealer management system (DMS) provider Autosoft, Inc. Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their
competitors.
Autosoft with a network of 2,000 dealers in the United States and Canada is offering all of their dealer customers the ability to utilize the Carfolks Reputation Marketing solution for 90 days at no cost to them for the monthly service. With the Carfolks standard monthly fee of $600 that means Carfolks and Autosoft are offering digital marketing and social media services that are valued at $3.6 million.
Mark Dubis, President of Carfolks.com said, "We know of no automotive DMS provider who directly or indirectly has offered their clients millions of dollars of free digital services. Autosoft has a loyal dealer user base that is customer focused and appreciates the quality and value that Autosoft provides to them. I believe many of their dealers will sign up for this trial offer and leverage all the social, video, and review tools we offer to make them stand out in the market.”
These engagement tools generate positive organic word-of-mouth advertising to bring consumers into the dealership, and create a mechanism to recognize and retain good employees. The Carfolks program piggybacks on existing advertising placements, so the dealership sees no increase in their traditional marketing budget, and helps the dealer manage operational expenses by reducing employee turnover.
“The partnership will provide Autosoft customers with tools to raise their online visibility, strengthen brand loyalty, and reduce expenses for training and hiring of employees”, said Christopher Morris, Senior Vice President of Business Development for Autosoft. “We are pleased to have Carfolks as a partner in our FLEX Connect data access program, Morris continued, “To kick off our partnership, Carfolks is offering a special introductory offer for Autosoft customers, so that they can try the solution free for a limited trial period.”
Jeff Sprague, Executive Vice President of Carfolks and a former dealer principal of Chrysler, Nissan and GM franchises in New England said, “The good news is that while most folks in the auto industry do a great job of working with their customers, auto shoppers commonly focus on the negative comments. We make it simple for happy customers to share their experience in about 30 seconds, and these validated reviews are posted instantly on the Carfolks.com website to enhance transparency.” Autosoft dealers who want to sign up for the Carfolks Free Trial program can call (216) 712-6712 for information.
About Carfolks.com
Carfolks, based in Lakewood, Ohio, is the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers. Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their competitors. All new vehicle dealers are listed in the Carfolks directory and consumers can visit Carfolks to post comments about their dealership experience.
For more information, call Mark R. Dubis at 216-712-6712, email; mark.dubis@carfolks.net; or visit the web site at: www.carfolks.com.
About Autosoft, Inc.
Autosoft, Inc. is a market leading dealer management systems provider for automotive dealers. Celebrating twenty-five years in the industry, Autosoft has a customer base of more 2,000 dealerships and 30,000 plus users in the U.S. and Canada. Autosoft is committed to delivering industry leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft; call 844-888-8200, email; sales@autosoft-asi.com, or visit the web site at; www.autosoftyoudrive.com.
Autosoft, Inc.
Carfolks & Autosoft Offer Dealers $3.6 Million in Digital Marketing Services
~Cleveland, OH - July 14, 2014
Carfolks.com, the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers has established an alliance with a leading dealer management system (DMS) provider Autosoft, Inc. Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their
competitors.
Autosoft with a network of 2,000 dealers in the United States and Canada is offering all of their dealer customers the ability to utilize the Carfolks Reputation Marketing solution for 90 days at no cost to them for the monthly service. With the Carfolks standard monthly fee of $600 that means Carfolks and Autosoft are offering digital marketing and social media services that are valued at $3.6 million.
Mark Dubis, President of Carfolks.com said, "We know of no automotive DMS provider who directly or indirectly has offered their clients millions of dollars of free digital services. Autosoft has a loyal dealer user base that is customer focused and appreciates the quality and value that Autosoft provides to them. I believe many of their dealers will sign up for this trial offer and leverage all the social, video, and review tools we offer to make them stand out in the market.”
These engagement tools generate positive organic word-of-mouth advertising to bring consumers into the dealership, and create a mechanism to recognize and retain good employees. The Carfolks program piggybacks on existing advertising placements, so the dealership sees no increase in their traditional marketing budget, and helps the dealer manage operational expenses by reducing employee turnover.
“The partnership will provide Autosoft customers with tools to raise their online visibility, strengthen brand loyalty, and reduce expenses for training and hiring of employees”, said Christopher Morris, Senior Vice President of Business Development for Autosoft. “We are pleased to have Carfolks as a partner in our FLEX Connect data access program, Morris continued, “To kick off our partnership, Carfolks is offering a special introductory offer for Autosoft customers, so that they can try the solution free for a limited trial period.”
Jeff Sprague, Executive Vice President of Carfolks and a former dealer principal of Chrysler, Nissan and GM franchises in New England said, “The good news is that while most folks in the auto industry do a great job of working with their customers, auto shoppers commonly focus on the negative comments. We make it simple for happy customers to share their experience in about 30 seconds, and these validated reviews are posted instantly on the Carfolks.com website to enhance transparency.” Autosoft dealers who want to sign up for the Carfolks Free Trial program can call (216) 712-6712 for information.
About Carfolks.com
Carfolks, based in Lakewood, Ohio, is the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers. Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their competitors. All new vehicle dealers are listed in the Carfolks directory and consumers can visit Carfolks to post comments about their dealership experience.
For more information, call Mark R. Dubis at 216-712-6712, email; mark.dubis@carfolks.net; or visit the web site at: www.carfolks.com.
About Autosoft, Inc.
Autosoft, Inc. is a market leading dealer management systems provider for automotive dealers. Celebrating twenty-five years in the industry, Autosoft has a customer base of more 2,000 dealerships and 30,000 plus users in the U.S. and Canada. Autosoft is committed to delivering industry leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft; call 844-888-8200, email; sales@autosoft-asi.com, or visit the web site at; www.autosoftyoudrive.com.
Autosoft, Inc.
Don’t forget the (R)elationship in CRM
It’s amazing how many times I hear “We tried ABC’s CRM solution. It was worthless.” Every dealership expects the new CRM software to bail them out of all the bad habits they have had for years. According to CRMSearch.com*, there are three main reasons CRM projects fail up to 66% of the time.
1. Lack of Focus – A dealership needs to define what it is looking for from its CRM initiative. Once those goals are clearly defined in measurable metrics, only then can a CRM tool be applied to help manage the process. As stated by CRMSearch.com, “If you’re not sure what you’re trying to accomplish, don’t be surprised if you don’t accomplish it. “ When users and managers stray from the defined goals, the effectiveness of the process is greatly diminished.
2. Lack of Commitment – It is critical to the success of a CRM initiative that everyone from top management to front-line users is completely bought into the process. Not only do they need to be bought in, they need to be passionate about it. If there is one gap along the way, the project is destined for doom. A salesperson who thinks the sales force automation (SFA) was forced upon them, a sales manager who refuses to manage each step or a dealer who doesn’t hold his entire team accountable for making sure everyone is playing their part will be the downfall of the entire process. The software will get blamed, but make no bones about it, the people killed it.
3. Thinking Technology is the Solution – This one gets to me more than any other. For some reason businesses think a technological piece of hardware or software is a good substitute for human relationships. The digital solutions are great for keeping the process on track and reminding us when it’s time to do something but the machines are not meant to replace us. The research shows us that CRM must be a company wide effort that starts with customer strategies which are then automated with application software. You can't just concentrate on the software and ignore the rest. The software is an enabler, not the be-all or end-all.
As you evaluate your current CRM process or look to add a CRM tool to your business, look at your customer processes first. If necessary, change them, tweak them, re-engineer them or do whatever you want to with them to ensure your customers will be receiving the best of your entire dealership at all times. Once you have your customer management strategies clearly defined, choose a great CRM tool to integrate those processes into for ease of execution. Be sure your entire staff is fully engaged with the business decision and then hold everyone accountable for the results.
Now you have the best chance to be on your way to a very successful CRM implementation.
7 Comments
Dealers Marketing Network
Any dealer owner or manager that has kept up with the times knows the importance of tracking the activity of their sales people and keeping up a process that makes sure each prospect and customer is contacted, followed up with, and gets the right communications at the right time. You cannot do all this without a CRM software program that is user friendly and supported by the entire management team. And yes, technology is NOT a replacement for building individual relationships, but when done right insures those relationships grow and flourish. A dealership without a good CRM solution is like a carpenter without a hammer. The job can eventually get done but don't expect the best result.
Autosoft, Inc.
Great insight Mark. So why do you think so many dealerships are still allowing mismanagement to destroy their CRM efforts?
Remarkable Marketing
@Mark B, I've been trying to answer that question myself. In conclusion I have found that GM's and Dealers implement a CRM tool with great hope that the team will jump on board. However, in return they get kick back from the sales team. You see, when a 20 year vet, Sales Advisor has his/her "sales process" interrupted by a new system it creates commotion. By that I mean, the vet doesn't use it, so why should the new guy? Management sits back and has a hard time telling the vet what to do. We all know that in many of these cases the vet runs the sales floor more than the manager... Just something I have noticed. It's not an easy battle! I will say, the top dealers use CRM and figure out how to win that battle!
Autosoft, Inc.
Grant, you are so right. Too many managers fail to realize their job is to enforce the processes of the dealership, not the processes of the individuals who think they know best. The best managers learn this and then lead their staff to follow. Once everyone is in alignment the process flourishes and the dealership's CRM begins to produce as it should. I hope everyone reads your comment and has an epiphany about how to make CRM work best.
Dealers Marketing Network
Mark, the issue of mismanagement is a bigger topic than this blog post and comments, so I will keep my remarks focused on the CRM solution. A successful salesperson may be an old school type who is not comfortable with technology, and if they have a book of business and sell a ton of units, then its up to the management to get that person assistance in navigating the CRM program. Depending on the revenue they bring in, it might mean hiring a part time assistant, grabbing someone from the BDC for a few hours here and there, or just providing some private tutorial time to get that person comfortable with the new process. If something is working well (a good productive sales person), you don't rock the boat, you find a way to smooth out the waves to allow that person to do what they do best. . . sell.
Autosoft, Inc.
Mark, your point still comes back to the focus that the dealership's leadership creates the CRM process. It is then up to managers to get their staff to fuel that CRM process. If that means adding some additional resources for computer challenged individuals then so be it. The end result is that the dealership needs to have a relationship with the customer, not just the salesperson. Otherwise, if that salesperson leaves, the relationship goes with them. The customer always belongs to the dealership and should be treated as such.
Auto Industry
The primary reason CRM fails is because sales people will go out of their way to prevent entering prospect data since the more they enter, the lower their closing ratio becomes. And when they get their balls busted over closing ratio, what does anyone think will happen? This hasn't changed since the DOS program AutoBase, introduced in 1992. It hasn't changed since Larry van Tuyl's multi colored log sheets going back decades.
Autosoft, Inc.
Don’t forget the (R)elationship in CRM
It’s amazing how many times I hear “We tried ABC’s CRM solution. It was worthless.” Every dealership expects the new CRM software to bail them out of all the bad habits they have had for years. According to CRMSearch.com*, there are three main reasons CRM projects fail up to 66% of the time.
1. Lack of Focus – A dealership needs to define what it is looking for from its CRM initiative. Once those goals are clearly defined in measurable metrics, only then can a CRM tool be applied to help manage the process. As stated by CRMSearch.com, “If you’re not sure what you’re trying to accomplish, don’t be surprised if you don’t accomplish it. “ When users and managers stray from the defined goals, the effectiveness of the process is greatly diminished.
2. Lack of Commitment – It is critical to the success of a CRM initiative that everyone from top management to front-line users is completely bought into the process. Not only do they need to be bought in, they need to be passionate about it. If there is one gap along the way, the project is destined for doom. A salesperson who thinks the sales force automation (SFA) was forced upon them, a sales manager who refuses to manage each step or a dealer who doesn’t hold his entire team accountable for making sure everyone is playing their part will be the downfall of the entire process. The software will get blamed, but make no bones about it, the people killed it.
3. Thinking Technology is the Solution – This one gets to me more than any other. For some reason businesses think a technological piece of hardware or software is a good substitute for human relationships. The digital solutions are great for keeping the process on track and reminding us when it’s time to do something but the machines are not meant to replace us. The research shows us that CRM must be a company wide effort that starts with customer strategies which are then automated with application software. You can't just concentrate on the software and ignore the rest. The software is an enabler, not the be-all or end-all.
As you evaluate your current CRM process or look to add a CRM tool to your business, look at your customer processes first. If necessary, change them, tweak them, re-engineer them or do whatever you want to with them to ensure your customers will be receiving the best of your entire dealership at all times. Once you have your customer management strategies clearly defined, choose a great CRM tool to integrate those processes into for ease of execution. Be sure your entire staff is fully engaged with the business decision and then hold everyone accountable for the results.
Now you have the best chance to be on your way to a very successful CRM implementation.
7 Comments
Dealers Marketing Network
Any dealer owner or manager that has kept up with the times knows the importance of tracking the activity of their sales people and keeping up a process that makes sure each prospect and customer is contacted, followed up with, and gets the right communications at the right time. You cannot do all this without a CRM software program that is user friendly and supported by the entire management team. And yes, technology is NOT a replacement for building individual relationships, but when done right insures those relationships grow and flourish. A dealership without a good CRM solution is like a carpenter without a hammer. The job can eventually get done but don't expect the best result.
Autosoft, Inc.
Great insight Mark. So why do you think so many dealerships are still allowing mismanagement to destroy their CRM efforts?
Remarkable Marketing
@Mark B, I've been trying to answer that question myself. In conclusion I have found that GM's and Dealers implement a CRM tool with great hope that the team will jump on board. However, in return they get kick back from the sales team. You see, when a 20 year vet, Sales Advisor has his/her "sales process" interrupted by a new system it creates commotion. By that I mean, the vet doesn't use it, so why should the new guy? Management sits back and has a hard time telling the vet what to do. We all know that in many of these cases the vet runs the sales floor more than the manager... Just something I have noticed. It's not an easy battle! I will say, the top dealers use CRM and figure out how to win that battle!
Autosoft, Inc.
Grant, you are so right. Too many managers fail to realize their job is to enforce the processes of the dealership, not the processes of the individuals who think they know best. The best managers learn this and then lead their staff to follow. Once everyone is in alignment the process flourishes and the dealership's CRM begins to produce as it should. I hope everyone reads your comment and has an epiphany about how to make CRM work best.
Dealers Marketing Network
Mark, the issue of mismanagement is a bigger topic than this blog post and comments, so I will keep my remarks focused on the CRM solution. A successful salesperson may be an old school type who is not comfortable with technology, and if they have a book of business and sell a ton of units, then its up to the management to get that person assistance in navigating the CRM program. Depending on the revenue they bring in, it might mean hiring a part time assistant, grabbing someone from the BDC for a few hours here and there, or just providing some private tutorial time to get that person comfortable with the new process. If something is working well (a good productive sales person), you don't rock the boat, you find a way to smooth out the waves to allow that person to do what they do best. . . sell.
Autosoft, Inc.
Mark, your point still comes back to the focus that the dealership's leadership creates the CRM process. It is then up to managers to get their staff to fuel that CRM process. If that means adding some additional resources for computer challenged individuals then so be it. The end result is that the dealership needs to have a relationship with the customer, not just the salesperson. Otherwise, if that salesperson leaves, the relationship goes with them. The customer always belongs to the dealership and should be treated as such.
Auto Industry
The primary reason CRM fails is because sales people will go out of their way to prevent entering prospect data since the more they enter, the lower their closing ratio becomes. And when they get their balls busted over closing ratio, what does anyone think will happen? This hasn't changed since the DOS program AutoBase, introduced in 1992. It hasn't changed since Larry van Tuyl's multi colored log sheets going back decades.
Autosoft, Inc.
Autosoft Signs ProResponse Into FLEX Connect Integration Program
WEST MIDDLESEX, PA – March 20, 2014– Leading dealer management system (DMS) provider Autosoft, Inc. (www.autosoftyoudrive.com) announced today that it has formalized its agreement with ProResponse, a market-leading CRM/ILM provider, to become a partner in Autosoft’s third party integration program, FLEX Connect.
Based in Laurel, Maryland, ProResponse offers an easy-to-use, comprehensive CRM service that helps automotive dealers increase sales and CSI. ProResponse and Autosoft have collaborated for more than a decade, and the new partnership will provide Autosoft customers a powerful, professional prospecting and customer follow-up system for dealerships.
“You don’t need Big Systems to produce Big Results” says David Goodison, President and CEO of ProResponse. “We believe that our integration will provide Autosoft dealers with the unique set of tools they need in our competitive marketplace to reach their sales goals and take a bite out of the competition.”
“Our FLEX Connect program offers cost-effective, secure integrations to a wide variety of dealership software vendors, so dealers have the flexibility to choose solutions, such as ProResponse, that best suit their business needs,” says Christopher Morris, Senior Vice President of Business Development for Autosoft. “We are delighted to have ProResponse join our FLEX Connect program. Their CRM/ILM solution provides our mutual customers a seamlessly integrated tool that helps them sell more cars. Their system optimizes an existing sales force and minimizes the need to have a large budget for traditional media.”
About Autosoft, Inc.
Autosoft, Inc. is a market leading dealer management systems provider for automotive dealers. Celebrating twenty-five years in the industry, Autosoft has a customer base of more 2,000 dealerships and 30,000 plus users in the U.S. and Canada. Autosoft is committed to delivering industry leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft, call Autosoft Marketing at (800) 473-4630, email marketing@autosoft-asi.com or visit the new website.
About ProResponse
ProResponse is a certified 3rd party CRM service provider for use with the Autosoft DMS. In business since 1988, ProResponse provides a menu of dealer services; from Internet Lead Management and prospect tracking; to customer follow-up and data mining; email campaigns and reputation management, to name a few. ProResponse is the most professional, aggressive, effective and affordable solution for the dealer that wants to win!
For more information regarding ProResponse, contact David Goodison at (800) 608-7887, cell (443) 414-3223, email; dgoodison@proresponse.com, or visit the website.
No Comments
Autosoft, Inc.
Autosoft Signs ProResponse Into FLEX Connect Integration Program
WEST MIDDLESEX, PA – March 20, 2014– Leading dealer management system (DMS) provider Autosoft, Inc. (www.autosoftyoudrive.com) announced today that it has formalized its agreement with ProResponse, a market-leading CRM/ILM provider, to become a partner in Autosoft’s third party integration program, FLEX Connect.
Based in Laurel, Maryland, ProResponse offers an easy-to-use, comprehensive CRM service that helps automotive dealers increase sales and CSI. ProResponse and Autosoft have collaborated for more than a decade, and the new partnership will provide Autosoft customers a powerful, professional prospecting and customer follow-up system for dealerships.
“You don’t need Big Systems to produce Big Results” says David Goodison, President and CEO of ProResponse. “We believe that our integration will provide Autosoft dealers with the unique set of tools they need in our competitive marketplace to reach their sales goals and take a bite out of the competition.”
“Our FLEX Connect program offers cost-effective, secure integrations to a wide variety of dealership software vendors, so dealers have the flexibility to choose solutions, such as ProResponse, that best suit their business needs,” says Christopher Morris, Senior Vice President of Business Development for Autosoft. “We are delighted to have ProResponse join our FLEX Connect program. Their CRM/ILM solution provides our mutual customers a seamlessly integrated tool that helps them sell more cars. Their system optimizes an existing sales force and minimizes the need to have a large budget for traditional media.”
About Autosoft, Inc.
Autosoft, Inc. is a market leading dealer management systems provider for automotive dealers. Celebrating twenty-five years in the industry, Autosoft has a customer base of more 2,000 dealerships and 30,000 plus users in the U.S. and Canada. Autosoft is committed to delivering industry leading customer service and support that result in higher efficiency and profitability for dealerships.
For more information about Autosoft, call Autosoft Marketing at (800) 473-4630, email marketing@autosoft-asi.com or visit the new website.
About ProResponse
ProResponse is a certified 3rd party CRM service provider for use with the Autosoft DMS. In business since 1988, ProResponse provides a menu of dealer services; from Internet Lead Management and prospect tracking; to customer follow-up and data mining; email campaigns and reputation management, to name a few. ProResponse is the most professional, aggressive, effective and affordable solution for the dealer that wants to win!
For more information regarding ProResponse, contact David Goodison at (800) 608-7887, cell (443) 414-3223, email; dgoodison@proresponse.com, or visit the website.
No Comments
No Comments