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Stan Sher

Stan Sher President

Stan Sher Blog Posts

Too Many Hands In The Cookie Jar

Too Many Hands In The Cookie Jar

Hi,   It's me again. Me who you ask? Stan Sher, founder and President of Dealer eTraining. Yes, I know it has been a while since you hav…

Driving Sales Executive Summit First Timer

Driving Sales Executive Summit First Timer

I am seeing a lot of social media activity from automotive professionals being concerned about what to expect from the Driving Sales Executive Summit in La…

Car Dealers…How drastic are your business development changes?

Car Dealers…How drastic are your business development changes?

Thanksgiving is around the corner with Christmas and New Years approaching even faster. The retail automobile industry is coming off of a great year. Car d…

Is your dealership prepared for 2014?

Is your dealership prepared for 2014?

Christmas is over and New Years just passed. They say the New Year brings positive change and opportunity. Since the big celebration, 2 days have passed …

Automotive Phone Training – Traditional vs. Progressive

Automotive Phone Training – Traditional vs. Progressive

When is the last time your dealership had a progressive training solution? Is your dealership handling phone calls just like the “guy&rdqu…

Why Automotive Call Monitoring Is Important

Why Automotive Call Monitoring Is Important

Does your dealership have a call monitoring solution in place? Does your dealership consistently train phone skills? Chances are if the dealership has a la…

Technology Assisted Objection Handling

Technology Assisted Objection Handling

  Does your dealership have tools that should help your sales and business development people be more effective?   As consumer transparency …

Inspect What You Expect

Inspect What You Expect

Do you spot check your employees? Do you spot check your customers?   If you are confused about what I am talking about then read on...   …

The Successful Practices of Top Level Management

The Successful Practices of Top Level Management

There are many schools of thought as to how an internet sales department or even a BDC should be setup.  In fact, similar ways of thinking apply to ma…

Automotive CRM: Differentiate Your Processes

Automotive CRM: Differentiate Your Processes

  The automotive industry is always evolving and with that evolution we must constantly adapt to the changes.   Question: When is the last t…

Google Voice Increases Internet Lead Connection Rate

Google Voice Increases Internet Lead Connection Rate

Recently, I have been playing around with various tools in order to increase how BDC departments connect with their internet leads.  It has been pai…

Manage Your Inventory Feeds (Cars.com and others)

Manage Your Inventory Feeds (Cars.com and others)

There has been plenty of controversy about cars.com and other vendors taking dealers inventory and feeding them to some really nasty anti-dealer sites such…

VDPs Do Not Pay The Bills

VDPs Do Not Pay The Bills

The other day I was in a dealership speaking with an owner.  He said to me "I have 315,000 VDPs" to which I responded "wow, that it i…

Motivation Lessons From Jason Becker

Motivation Lessons From Jason Becker

Who is Jason Becker you might ask?  Before I tell you I want to let you know that the reason for this post is because I am tired of hearing peopl…

Make Technology Work For You

Make Technology Work For You

It is no surprise that automotive dealers are being bombarded with vendors creating new products (solutions) all of the time.  In some ways automotive…

Relating Bar Rescue (Spike TV) to the Automotive Business

Relating Bar Rescue (Spike TV) to the Automotive Business

  As I watch new episodes of "Bar Rescue" on Spike I am amazed at some of the things that I have learned about the food and beverage indu…

NADA 2013 is over...so what’s next?

NADA 2013 is over...so what’s next?

It is Monday evening and you are back from the 2013 NADA convention.  You have travelled across the country to attend workshops and meet with ven…

Transforming The Dealership Part 3 - A Live Week By Week Case Study (Dealer eTraining)

Transforming The Dealership Part 3 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 3 of a live dealership case study in which I am working on.  It has been two weeks since Part 2 was published.  I was away i…

Where did my Yelp Reviews go?

Where did my Yelp Reviews go?

As I write this article, I am in literally sitting at an Internet Sales 20 Group where my colleagues and I are sharing best practices with over 50 dealer…

Transforming The Dealership Part 2 - A Live Week By Week Case Study (Dealer eTraining)

Transforming The Dealership Part 2 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 2 of what is a major real live hands on case study.  Last week I wrote Part 1.  For those of you that missed it, click …

Transforming The Dealership Part 1 - A Live Week By Week Case Study (Dealer eTraining)

Transforming The Dealership Part 1 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 1 of what will be a major real live hands on case study.  Less than 2 weeks ago, I was contacted by a dealer principal of a deale…

Update Your Dealership’s Address and Location Online Frequently

Update Your Dealership’s Address and Location Online Frequently

Yesterday I was on my way to a meeting at a dealership.  I had left the home office earlier so I can be at the meeting earlier especially since i…

Check Your Spam Filters

Check Your Spam Filters

As I conduct internet lead mystery shopping to dealers around the country I am constantly amazed at the lack of control that dealers have with their emai…

The Art of Closing

The Art of Closing

  Stan Sher of Dealer eTraining is a seasoned automotive sales and marketing professional. Here is he talks about closing the sale. …

The Lost Art of Professionalism

The Lost Art of Professionalism

http://dealeretraining.com/ http://www.facebook.com/dealeretraining I was just thinking about something that really amazed me about a month ago.&nbsp…

It's the internet manager's fault...

It's the internet manager's fault...

Picture this scenario... A high level Internet/BDC Manager gets hired into a dealership that is a goldmine of an opportunity.  This person comes v…

Urgency Is Still Important

Urgency Is Still Important

Does your sales and business development team create valid reasons for the customer to do business “now?” Do you ever wonder how you can move…

Business Practices Improvement Needed Everywhere Not Just In Automotive

Business Practices Improvement Needed Everywhere Not Just In Automotive

As I look at my history in the automotive industry and I look at the valuable lessons that I learned for success I start to realize how many indus…

Automotive Sales Prospecting Today by Stan Sher - Dealer eTraining

Automotive Sales Prospecting Today by Stan Sher - Dealer eTraining

http://www.dealeretraining.com View my profile on LinkedIn View me on Naymz Follow me on Twitter "Like" Dealer eTraining on F…

What I love about the car business. A tale of a man that just can never have enough :)

What I love about the car business. A tale of a man that just can never have enough :)

http://www.dealeretraining.com http://www.linkedin.com/in/stansher83 http://dealeretraining.tumblr.com/   Why do I love the car business? …

NADA 2011 Review – Stan Sher

NADA 2011 Review – Stan Sher

http://www.dealeretraining.com http://www.linkedin.com/in/stansher83   What an event!!! Incredible!!! I just got back last night from spe…

Digital Response: Email – Call – Social Media

Digital Response: Email – Call – Social Media

http://www.dealeretraining.com http://dealeretraining.tumblr.com I am amazed at the lack of creativity out there. I wonder if automotive professional…

The Power of the Follow Up

The Power of the Follow Up

http;//www.dealeretraining.com http://dealeretraining.tumblr.com   As I mystery shop automotive dealers on a weekly basis, I am amazed at the …

Do you build value?

Do you build value?

http://www.dealeretraining.com http://dealeretraining.tumblr.com/   I have been working in the automotive industry for over 8 years as of this…

As I am back to working in a car dealership again in my career I have started to go back to basics and refine myself as an internet director from all aspec…

  Everyone knows me as a professional person that likes and appreciates everyone. I am known as someone who can speak his mind and go overboard too. …

Qualify Your Vendors It is very common to work in a dealership environment where different vendors and consultants make frequent visits to sell a produc…

  As times are getting tougher and dealers are talking about cutting expenses they start to lose sight of what they are giving up. The main focus b…

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