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CallSource Blog Posts

CallSource Announces Pogo Parr’s Promotion to President, Automotive Division

by Cassie Ciopryna Last Week

CallSource Announces Pogo Parr’s Promotion to President, Automotive Division

by Cassie Ciopryna Last Week
CallSource, the originator of call tracking, is excited to announce the promotion of Pogo Parr to President of its Automotive Division. Pogo has been …
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Why Your Dealership Desperately Needs Great Phone Skills

by Cassie Ciopryna Last Week

Why Your Dealership Desperately Needs Great Phone Skills

by Cassie Ciopryna Last Week
Car-buyers have more ways than ever to discover your dealership and contact you. Of all the ways they can reach you, the phone remains the second-most popu…
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13 Notable Inbound Phone Call Automotive Stats for Dealers

by Cassie Ciopryna May 7th

13 Notable Inbound Phone Call Automotive Stats for Dealers

by Cassie Ciopryna May 7th
Even in 2019, the phone is not dead. While smartphones have become smarter and smarter, they are still being used to make actual phone calls – and…
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Over 70% of Inbound Automotive Leads Don’t Book an Appointment

by Cassie Ciopryna Oct 22, 2018

Over 70% of Inbound Automotive Leads Don’t Book an Appointment

by Cassie Ciopryna Oct 22, 2018
How many sales dollars is your dealership losing from poor phone skills? While it is true that the internet has taken up a large part of the consumer&rs…
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With Call Tracking, Your Auto Dealership Will Achieve Better ROI

by Cassie Ciopryna Oct 15, 2018

With Call Tracking, Your Auto Dealership Will Achieve Better ROI

by Cassie Ciopryna Oct 15, 2018
Phone calls are important for your business – and that’s why the phones need to be tracked. Gone are the days where consumers simply drive b…
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The One Tool You Need to Add to Your Dealership Right Now

by Cassie Ciopryna Oct 9, 2018

The One Tool You Need to Add to Your Dealership Right Now

by Cassie Ciopryna Oct 9, 2018
Looking to increase efficiency and retention? This tool is simpler than you think. If you’re like almost 100% of Americans, you already use this p…
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3 Tips to Increase Service Appointment-Setting at Your Dealership

by Cassie Ciopryna Sep 27, 2018

3 Tips to Increase Service Appointment-Setting at Your Dealership

by Cassie Ciopryna Sep 27, 2018
What is your service department’s appointment conversion rate? If you didn’t already know, your Service Department is becoming increasingly …
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Millennials Are Changing Up the Car Buying Process. So Where Should You Focus Your Efforts?

by Cassie Ciopryna Sep 11, 2018

Millennials Are Changing Up the Car Buying Process. So Where Should You Focus Your Efforts?

by Cassie Ciopryna Sep 11, 2018
Millennials optimize the online car buying process more than any previous consumers. What does this mean for dealers? It’s no secret to car dealer…
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Should Your Dealership Utilize a BDC for Fixed Operations?

by Cassie Ciopryna Sep 5, 2018

Should Your Dealership Utilize a BDC for Fixed Operations?

by Cassie Ciopryna Sep 5, 2018
An earlier version of this article was originally published by Digital Dealer Magazine and can be viewed here. Successful dealerships know that their se…
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When It Comes to Improvement, One Automotive Department is Leading the Pack

by Cassie Ciopryna Aug 28, 2018

When It Comes to Improvement, One Automotive Department is Leading the Pack

by Cassie Ciopryna Aug 28, 2018
When setting goals for your dealership, no matter what time of year, you should be using specific data points from the past and looking at these trend…
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