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Erin Borgerson

Erin Borgerson Director of Marketing

Erin Borgerson Blog Posts

Hiring at Dealerships: 4 Elements Every Perfect Job Candidate Possesses

Hiring at Dealerships: 4 Elements Every Perfect Job Candidate Possesses

Do you consider yourself to have a good eye for recognizing talent? Regardless of whether you said yes or no, it doesn’t really matter when it comes to…

Hiring at Dealerships: 5 Steps for Perfecting Your Reference Checks

Hiring at Dealerships: 5 Steps for Perfecting Your Reference Checks

Do you enjoy a long game of phone tag or relish trying to track someone down after hours of time-consuming effort? If so, ignore this blog; but if you’re…

Dealership Solutions: 10 Things To Know After Hiring Millennials

Dealership Solutions: 10 Things To Know After Hiring Millennials

There has been an abundant amount of buzz surrounding millennials the past several years. The media keeps releasing articles and reports, telling us all ab…

Hiring at Dealerships: 12 Tips for Spotting the Right Resume

Hiring at Dealerships: 12 Tips for Spotting the Right Resume

We’ve all heard this before: If you really want something, you have to be willing to work for it. Not everyone takes this old saying to heart, but for t…

Hiring at Dealerships: Is HR Tech THAT Important?

Hiring at Dealerships: Is HR Tech THAT Important?

Whether you’re a dealership hiring manager or a professional athlete, the competitive advantage is important. Having an edge to your own personal perform…

Phone Interview Questions: 6 Tips for Running the Show at Your Dealership

Phone Interview Questions: 6 Tips for Running the Show at Your Dealership

Want to hear something crazy? 103 years ago the Titanic sank. Want to hear something even crazier and completely irrelevant to the first question? Most peo…

Quick Fix: Strengthen Employee Retention to Diminish Dealership Turnover

Quick Fix: Strengthen Employee Retention to Diminish Dealership Turnover

Turnover is annoying. It’s like a carpet stain that won’t go away. No matter how many different cleaners and pricey chemicals you use, it never fully g…

Coaching Millennials At Your Dealership: 15 Quotes from March Madness Legends

Coaching Millennials At Your Dealership: 15 Quotes from March Madness Legends

Around this time of year, every year, I am filled with mixed emotions. If the famous comedy and tragedy masks got together and had 20 little children masks…

5 Signs You Might Be Killing Company Culture & Creativity At Your Dealership

5 Signs You Might Be Killing Company Culture & Creativity At Your Dealership

Most of us know the old saying, “If it ain’t broke, don’t fix it.” It’s one that makes sense and can be applied to many things in life. But does …

Dealer Solutions: 4 Ways To Boost Productivity & Improve Your Hiring Process

Dealer Solutions: 4 Ways To Boost Productivity & Improve Your Hiring Process

We all have those days when we’re feeling sluggish or offbeat. Sometimes it’s because we’re lacking sleep or have too much on our schedule to handle.…

4 Ways to Find and Hire Hardworking Millennials for Your Dealership

4 Ways to Find and Hire Hardworking Millennials for Your Dealership

When you think of Generation Y, sick days, casual dress code and the desire to steal your job may be a few qualities that come to mind. In reality, millen…

Dealer Solutions: Why Use A Hiring Management System?

Dealer Solutions: Why Use A Hiring Management System?

As an elderly person might say, “what are the kids calling it these days?” It’s a fair question seeing that there’s always a new word, term or way …

Hiring At Dealerships: How Much Do You Spend On Recruiting?

Hiring At Dealerships: How Much Do You Spend On Recruiting?

What did you do last Sunday? If you were one of the 114.4 million (total average) Americans watching Super Bowl XLIX, then you’re well aware of the new c…

Countdown to the Super Bowl: Hire A Winning Team At Your Dealership

Countdown to the Super Bowl: Hire A Winning Team At Your Dealership

We're five days away from a West coast vs. East coast show down. Who will take the cake—the defensive, dominant Seattle Seahawks or the offense-driven Ne…

Hiring At Dealerships: Are You Using HR Software?

Hiring At Dealerships: Are You Using HR Software?

In honor of one of my favorite movies, Catch Me If You Can, I’m going to use a quote from one of Hollywood’s finest—Christopher Walken: “Two littl…

Auto Dealer Solutions: Evaluate Your Leadership Before Hiring Millennials

Auto Dealer Solutions: Evaluate Your Leadership Before Hiring Millennials

What’s driving your dealership towards success? It’s an important thought to consider when setting aside plans for growth. Whatever may be the source …

Hiring At Dealerships: 5 Ways To Find Candidates The Right Way

Hiring At Dealerships: 5 Ways To Find Candidates The Right Way

Reality can be a harsh slap in the face sometimes. Whether you’re a recent college grad sweating over bills for the first time or are a resident of a cit…

Culture at your Auto Dealership

Culture at your Auto Dealership

1cul·ture noun \ˈkəl-chər\ : a way of thinking, behaving, or working that exists in a place or organization (such as a business).  Well, that's on…

4 Reasons Why You Should Always Be Hiring At Your Dealership

4 Reasons Why You Should Always Be Hiring At Your Dealership

A company can't be successful without talented people. They are the building blocks of the majority of businesses around the word. Hiring managers should b…

3 Ways To Recycle Your Hiring Leftovers

3 Ways To Recycle Your Hiring Leftovers

Thanksgiving Day has come to pass; yet that might not be the same case for your turkey hangover (I know I typically feel full for at least a week after a T…

Hiring at Dealerships: 5 Signs It’s Time for a Facelift

Hiring at Dealerships: 5 Signs It’s Time for a Facelift

Whether you’re an aging celebrity in Hollywood or the storefront of a 50-year-old mom and pop store, facelifts are sometimes necessary for business. The …

Dealership Solutions: Teamwork Tops Turnover

Dealership Solutions: Teamwork Tops Turnover

4 Reasons Why Your Hiring Process Is Killing Your Auto Dealership

4 Reasons Why Your Hiring Process Is Killing Your Auto Dealership

Whether you're a football, basketball, baseball, or hockey fan, you know that each professional league or association has what they call a "Draft Day." Eac…

Is Your Business Keeping Score? Fixing Turnover At Dealerships

Is Your Business Keeping Score? Fixing Turnover At Dealerships

If you’re a fan of the National Basketball Association, then you’re probably like me when it comes to watching games. There’s nothing more I love see…

Millennial Motivation At Your Dealership: 4 Areas To Focus On

Millennial Motivation At Your Dealership: 4 Areas To Focus On

The hardest part is over; you’ve already attracted and hired a whole slew of millennial employees. Now the question is, how do you keep them motivated e…

Dealer Solutions: Catching Red Flags on Millennial Resumes

Dealer Solutions: Catching Red Flags on Millennial Resumes

Does it ever feel like the term “millennials” is an annoying buzzword or something that the American workforce can’t stop mentioning? Regardless of h…

5 Ways To Hire Millennials For Your Auto Dealership

5 Ways To Hire Millennials For Your Auto Dealership

Millennials, Gen Y'ers, the Internet generation...whatever you may call them, they're here to stay. This 1980's and 1990's born group has dealt with a slew…

Hiring Leaders at Your Dealership: The 5 Must-Haves

Hiring Leaders at Your Dealership: The 5 Must-Haves

Great leadership has always been crucial for success. Without George Washington, there may have never been an American victory in the Revolutionary War. Wi…

Boost Sales by Lowering Turnover

Boost Sales by Lowering Turnover

There’s one thing majority of U.S. dealerships all have in common: turnover. Don’t believe so? According to the NADA, turnover at American auto dealers…

Don’t stop with the iOS8: Signs your hiring software needs an update

Don’t stop with the iOS8: Signs your hiring software needs an update

"Hey man, did you upgrade your iPhone with iOS8 yet?" That seems to be the number one question being thrown around by "iPhone hipsters" today as Apple …

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