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Reynolds and Reynolds

ERA-IGNITE

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About the Product

ERA-IGNITE from Reynolds and Reynolds features comprehensive applications that help you confidently manage every aspect of your business operations, whether that’s inside or outside the four walls of your dealership. In addition to the core applications and impressive management reporting in ERA-IGNITE, your dealership can choose from many other products and services that help further increase productivity and efficiency for your employees and enable your dealership to achieve better business results. And, when it comes to service and support, Reynolds offers the best in class.

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Product Summary

Product Overview
ERA-IGNITE Product Overview

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Recent Verified Ratings  Rate a Vendor

Recent Verified Ratings

I have used Reynolds for years, love the product.
Reviewed by a Finance Manager/Director January 8th
Recommended: YES
✅ Verified Rating

Pros: I know this system inside out, I'm very comfortable with Reynolds and the functionality of their platform. It's great for us.

Cons:

This works great.
Reviewed by a General Sales Manager Dec 23, 2019
Recommended: YES
✅ Verified Rating

Pros: This gets the job done. We like it.

Cons:

Good, does the job.
Reviewed by a General Sales Manager Sep 23, 2019
Recommended: YES
✅ Verified Rating

Pros: Easy to use and get around, easy to manage, intuitive.

Cons:

Use this product more than any other.
Reviewed by a Dealer Professional Jan 3, 2019
Recommended: YES
✅ Verified Rating

Pros: They are the best DMS. Never a problem and keeps all aspects of our business isn tact.

Cons:

Have used this a long time
Reviewed by a Sales Manager Dec 21, 2018
Recommended: YES
✅ Verified Rating

Pros: Easy to use. Everything at my fingertips.

Cons:

not happy.
Reviewed by Other Dec 13, 2018
Recommended: NO
✅ Verified Rating

Pros: They have good customer support. The reps are nice people.

Cons: This is not intuitive. I cannot pull reports easily. It is literally a 2 hour process to see reps.

I loathe this system.
Reviewed by Other Dec 13, 2018
Recommended: NO
✅ Verified Rating

Pros:

Cons: It is not a good product in my opinion. It is too expensive, bad support and everything is more complicated than it needs to be.

It's all I've ever known!
Reviewed by an Internet Director Nov 21, 2018
Recommended: YES
✅ Verified Rating

Pros: Reynolds is all I've ever worked with as far as DSM. No complaints. Good support.

Cons:

Bad for inventory checks
Reviewed by an Internet Salesperson Aug 3, 2018
Recommended: NO
✅ Verified Rating

Pros:

Cons: ERA is so bad. It is like a DOS based system from the 80's. Its so bad for inventory I use the CRM instead of ERA for checking inventory.

Very satisfied with.
Reviewed by Internet Director Jun 12, 2018
Recommended: YES
✅ Verified Rating

Pros: This Desking tool is very good and a quality product. Works well.

Cons: None currently.


Contact Info

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