Equip your entire sales team to be more successful in their roles. FOCUS, a redefined customer relationship management (CRM) solution, enables salespeople and BDC reps to manage every customer interaction as it happens, while allowing management to track performance and train the sales team in real time. It takes manual work off your team by automatically prioritizing prospects, tasks, and follow-up actions based on the customer’s likelihood to buy. It also sends the right communication at the right time with results-based scheduling. With a simple interface designed specifically to each user’s role, FOCUS enables your team to work smarter and more effectively to close more deals.