Text is the only marketing channel with a 98% open rate. However, many businesses are unable to utilize this channel due to difficulty with regulations and logistics. So how can a business use this channel and overcome these barriers?

In this webinar, experts from Podium will be covering everything a business needs to know to get started using SMS Text messages for marketing. 

Car buyers and dealers are no longer speaking the same language, heck, they aren’t even on the same device half the time. 92% of consumers prefer text-based communication like text messaging or live chat, compared to traditional phone calls and emails. All the while, 42% of businesses still think their customers prefer phone calls.

In today's webinar, we discussed how your dealership can (and should) leverage text-based messaging to connect with the modern car buyer, boost customer satisfaction and save your sales reps hours each month. Watch this recording to learn more.

In today's webinar, we had a great discussion with Jeff Rucker, Head of Enterprise Sales at OfferUp Autos. Watch this webinar recording to learn learn how to set your marketplace strategy, the steps you can take right now to convert more car buyers, obtain more vehicles for your dealerships, and how you can minimize Facebook Marketplace's recent changes on your dealership.

In today's webinar, we had a great discussion with Dane Saville, Co-Founder | Brand Manager at Reunion Marketing. Watch this recording to learn simple yet impactful tactics that will augment your SEO (focusing on Local SEO), paid search, and paid social media efforts to better connect with your local in-market shoppers.

In today's webinar, we had a great discussion with Greg Gifford, Vice President of Search at SearchLab Digital. He outlined exactly what you need to do if you want your dealership to gain more visibility in Google searches. He also explained how Local SEO tactics helped several dealers achieve all-time highs in organic traffic during the pandemic and chip shortage.

Watch this webinar recording to learn the many updates that were rolled out to Google My Business in the last 12 months, including new rules on department listings, new COVID features, and the exciting new update that allows dealers to list their inventory in their GMB profile on mobile search results.

With dealers facing inventory and staffing challenges, it’s more important than ever before to efficiently and effectively showcase the vehicles you have, so you can get the trade-ins you want.

Watch this webinar recording to see how top dealers are leveraging low-cost, high-impact sites like Facebook Marketplace and YouTube to present their vehicles to in-market car buyers, engage car buyers first and keep the communication going until they become customers.

The traditional dealership business model is increasingly sharing space with a digital customer experience. implementing a comprehensive BDC process that is specific to each type of lead your dealership receives, you can considerably increase your ROI.

Watch this webinar recording to learn the answers to the top questions dealers have about a BDC so they can continue to adapt and excel during this period of change.