DrivingSales
Ancira Nissan Gets Retention Boost from UltraCareĀ® Preventative Maintenance Program
FOR IMMEDIATE RELEASE
Ancira Nissan Gets Retention Boost from UltraCare® Preventative Maintenance Program
San Ramon, CA, May 02, 2011 – MediaTrac™ (http://www.media-trac.com), a leading provider of customer loyalty and retention programs for auto dealerships, announced today that Ancira Nissan is achieving strong retention results by augmenting its Nissan One to One loyalty program with MediaTrac’s UltraCare retention program.
Nissan One to One is an incentive program the OEM offers to encourage its dealers to build retention and customer loyalty. UltraCare is a prepaid preventive maintenance program redeemable only at the issuing dealership. Ancira Nissan uses both of these programs to provide more thorough retention coverage across its customer base.
Ancira Nissan is one of a number of dealerships whose OEM now offers programs to help build loyalty and retention. Likewise, many dealers, including Ancira Nissan are augmenting these factory programs with internal or third-party retention programs like UltraCare to help promote even healthier retention.
Nissan, like many manufacturers, recognizes the need for its dealers to attract and retain more business, especially profitable service labor and parts business. Nissan calculates that 85% of customers who visit their Nissan dealer’s service department 11 times and have positive experiences will buy their next vehicle from that dealership.
Ancira Nissan is noted for customer retention. It ranks third in 3-year retention and second in 7-year retention in its region among 183 Nissan dealerships, notes General Manager Ronda French.
The dealership implemented both the Nissan One to One and MediaTrac UltraCare programs about a year ago. At the time, retention was 64% -- it is now 69% -- well above Nissan’s first-year program retention goal of 55%.
French says the UltraCare program has been a big part of Ancira Nissan’s overall retention growth. She attributes this to the fact that the program’s benefits are redeemable only at Ancira Nissan for future services. This strategy keeps her customers “locked” to her service department.
Ancira Nissan Service Manager Steve Quiroga notes that the dealership’s UltraCare customers return for service three to four times a year – three times as often as customers who do not purchase the program through F&I or service.
“We’re inspecting more vehicles more frequently now and we’re finding parts and components near failure,” says Quiroga. “This is business the customer probably took elsewhere before we put UltraCare in place.”
Ancira Nissan sells about 2,400 new and 1,000 used units a year -- considerable units in operation to retain. “We pride ourselves on customer satisfaction,” says French. “We were one of just 32 Nissan Circle of Excellence Award winners in the nation in 2010 and the only one in San Antonio. We pride ourselves on retention and referrals, which a dealer won’t capture and sustain unless customer satisfaction is high.”
Certainly, OEM loyalty programs can help their dealers improve retention. Many dealerships, like Ancira Nissan, however, are augmenting these factory programs with non-transportable third-party or internal retention programs.
“What I like about this UltraCare program is that it ties the customers to my store. The plan’s services can be redeemed only here,” notes French. “I believe we’ll see more dealers opting for programs like this because it helps retain more customers, resulting in more parts and labor dollars for the dealership.”
For additional information about UltraCare contact Jeff Shenk at: 925-415-1300 or visit: www.media-trac.com.
Headquartered in San Ramon, California, MediaTrac is a marketing technology company providing customized frequency marketing, customer loyalty, retention and media tracking programs. The company is one of the fastest growing, privately held firms in Northern California.
Media Contacts:
Jeff Shenk
MediaTrac
Voice: 925-415-1300
jeff@media-trac.com
www.media-trac.com
Sara Callahan
Carter West Public Relations
www.carterwestpr.com
727-288-2159 (office)
949-742-0477 (cell)
scallahan@carterwestpr.com
DrivingSales
New Approved Vendors for ADP's Third Part Access Program
ADP Announces New Approved Vendors for ADP’s Third Party Access Program
April 20, 2011 ADP Dealer Services, a division of Automatic Data Processing, Inc. (NASDAQ: ADP) announced the next wave of companies that have successfully completed the approval process of the ADP Third Party Access Program. Vendor Partners Approved since January 1, 2011 include
- Time Highway
- WHI Solutions
- LexCom
- eLead CRM
ADP’s Third Party Access Program provides an open and integrated channel for Third Party vendors wanting access to the Dealer Management System. ADP currently has over 100 Third Party application providers participating in its Third Party Access Program.
“ADP has always understood that dealerships own their data and enjoy having choices on how best to share and utilize that data with others. The addition of these companies demonstrates our strong commitment to providing access to the dealership data,” states Howard Gardner of ADP Dealer Services.
Automatic Data Processing, Inc. (NASDAQ: ADP), with nearly $9 billion in revenues and about 550,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging 60 years of experience, ADP offers the widest range of HR, payroll, tax and benefits administration solutions from a single source. ADP's easy-to-use solutions for employers provide superior value to companies of all types and sizes. ADP is also a leading provider of integrated computing solutions to auto, truck, motorcycle, marine and recreational vehicle dealers throughout the world.
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DrivingSales
ADP DEALER SERVICEāS COBALT UNIT RECEIVES 2011 MARKETTOOLS ACE AWARD
ADP DEALER SERVICE’S COBALT UNIT RECEIVES 2011 MARKETTOOLS ACE (ACHIEVEMENT IN CUSTOMER EXCELLENCE) AWARD
Prestigious Award Recognizes Leaders in Using Enterprise Feedback Management (EFM) to Increase Customer, Employee and Partner Satisfaction and Improve Business Results
Hoffman Estates, April 18, 2011 – The Dealer Services division of ADP, Inc (NASDAQ:ADP) announced today that their Cobalt business unit has won a 2011 MarketTools ACE (Achievement in Customer Excellence) Award. This accolade demonstrates Cobalt’s commitment to providing best-in-class customer service and support. Cobalt is a 5-time winner of this award, further demonstrating our ongoing efforts to provide the highest level of support to our customers.
The MarketTools ACE Award certifies, acknowledges, and celebrates outstanding achievement in customer satisfaction, employee satisfaction, and/or partner satisfaction. Receiving a MarketTools ACE Award is a distinct honor that demonstrates Cobalt’s rigorous application of enterprise feedback processes and its outstanding performance as measured by those processes. Only a small percentage of MarketTools’ clients, already a select group highly committed to customer, employee and partner satisfaction, qualify for the award.
Cobalt earned the MarketTools ACE Award based on overall satisfaction with customer support based on the results from over 4,000 survey responses.
“We are honored to have been awarded a MarketTools ACE Award. This recognition is a testament to our commitment to delivering the best customer experience possible,” said Mark Dunn, Vice President, Services at Cobalt.
“High customer, employee and partner satisfaction levels are critical drivers of business growth and long-term profitability,” said Scott Arnold, president and CEO of MarketTools, Inc. "We are delighted to recognize Cobalt for its commitment to achieving the highest levels of satisfaction and loyalty, and we are proud that they rely on MarketTools CustomerSat for their enterprise feedback management initiatives.”
About the MarketTools ACE Awards
Established in 2005, the MarketTools ACE Awards program recognizes outstanding achievement in customer, employee and partner satisfaction. To be eligible for a 2011 MarketTools ACE Award, clients must have conducted one or more surveys to assess customer satisfaction, employee satisfaction, or partner satisfaction between October 1, 2009 and September 30, 2010, and complete an application form. Qualifying performance is determined by a combination of customer satisfaction mean scores and top-box rating percentages maintained during at least a 6-month period during the eligibility period. The customer feedback on which awards are based must be representative of the entire business, business unit or business segment to which the award applies. MarketTools ensures that the survey processes on which metrics are based are rigorous, defensible and repeatable. Surveys may use either a census of the target audience or representative sampling with specified minimum confidence levels and maximum margins of error.
About ADP
Automatic Data Processing, Inc. (NASDAQ: ADP) with nearly $9 billion in revenues and approximately 560,000 clients, is one of the world’s largest providers of business outsourcing solutions. ADP is a leading provider of integrated computing solutions to auto, truck, motorcycles, marine, and recreational vehicle dealers throughout the world. Additionally, leveraging more than 60 years of experience, ADP offers the widest range of HR, payroll, tax and benefits administration solutions from a single source. ADP’s easy-to-use solutions for employers provide superior value for companies of all types and sizes. For more information about ADP, visit adp.com.
About MarketTools, Inc.
MarketTools is the leading provider of software and services for enterprise feedback management (EFM) and market research. The company is focused on providing leading organizations the actionable customer insights they need to make better business decisions that lead to high-value business impact. As the first company to make online surveys widely available on the Web, MarketTools continues its market-leading position by providing the broadest range of powerful, accurate and integrated customer insight technologies that empower companies to become the most customer-centric organizations in their industries. MarketTools' premier portfolio of technology-based insight brands includes CustomerSat™, TrueSample®, Zoomerang®, ZoomPanel® and ZoomPanel Tech™. MarketTools is a privately held company with corporate headquarters in San Francisco and European headquarters in London. For more information, please visit: www.markettools.com.
* * *
All trademarks are the property of their respective owners.
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DrivingSales
PSCars.com Car Configurator Provides Unique Benefits to Online Vehicle Shoppers and Auto Dealers
Boca Raton, FL - (April 13, 2011) -- PSCars.com today revealed its new Car Configurator package that allows online vehicle buyers the opportunity to build the new or used vehicle of their choice and gives auto dealers an opportunity to interact with buyers during this important stage of the online shopping process.
PSCars.com is offering demos of its Car Configurator and other elements of its online vehicle shopping platform for auto dealers at the Digital Dealer Conference & Exposition (April 19-21, 2011), at Booth #335 in Orlando, FL.
“We’ve designed the Car Configurator to be the most technologically advanced and functionally user-friendly tool available on the market,” says Paola Urrutia, Marketing Coordinator at PSCars.com. “For dealers, the Car Configurator offers a compelling and uncluttered branding opportunity to connect with customers and close deals.”
The Car Configurator is a unique, 3D, single-panel user interface that allows consumers to build the vehicle of their dreams. It offers advanced features unlike any other platform currently available and enables the consumer to configure both new and pre-owned vehicles; with PSCars.com the consumer can not only configure the current model year, but a vehicle from any model year back to 2001. They can select interior and exterior colors, trim options and packages, and accessories for their vehicle. The Car Configurator also allows consumers the ability to compare their vehicle of choice with other makes and models, offering drill-downs on key elements such as leg room, head room and trunk space.
Consumers access the Car Configurator through the PSCars.com site and social media spaces, such as Facebook. In test markets, the Car Configurator has proven a winner, with many consumers using the “share” option to show off their custom-built vehicle to friends and family.
For dealers, the PSCars.com Car Configurator offers a unique online vehicle merchandising opportunity on two fronts:
1. The Car Configurator is designed to offer participating dealers exclusive branding and multiple customer touch-points to interact with online shoppers as they configure a vehicle and move to purchasing decisions. The “touch points” include queries for test drives, live chats with salespeople and options for vehicle shoppers to submit their vehicle of choice to a dealer to make an offer and close a deal.
2. The Car Configurator offers dealers insights into the types of vehicles and options vehicle buyers in their market areas want to purchase. (In California, for example, the top consumer-configured new vehicles in early April were the 2011 Chevrolet Camaro, the 2011 Chevy Cruze and the 2011 Mercedes C 300. The top three configured used vehicles were the 2008 Nissan Altima, the 2008 Honda Civic and the 2008 Toyota Camry.)
“The data we collect on consumer vehicle preferences can be a valuable complement to dealers’ inventory management decisions,” Urrutia says. “We believe we’re capturing the pulse of buyers more effectively than other online vehicle shopping sites.”
The PSCars.com Car Configurator package is part of the company’s vision to transform online vehicle shopping through a content- and technology-rich experience for consumers and an exclusive, uncluttered branding and merchandising environment for dealers. The company anticipates significant growth in 2011 as it launches a national consumer advertising campaign and builds its partnerships with franchised dealers.
About PSCars.com: (http://www.pscars.com):
PSCars.com offers a revolution in online vehicle shopping for dealers and consumers. Blending the best of experiential and 3D technologies, PSCars.com provides research and shopping features like its New Car Showcase, Used Car Showcase, Car Configurator and Negotiator to provide a self-directed, ‘no scroll’ shopping experience for consumers and a branded, no-clutter sales environment for dealers to serve customers and close deals. PSCars.com is part of the Practical Systems(TM) family of applications, which combines today's technology with real life needs to create a more positive experience for online consumers and retailers.
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Media Contacts:
Sara Callahan
Carter West Public Relations
727-288-2159
Evan Sneider
PSCars.com
PR Director
evan.sneider@pscars.com
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Women-Drivers.com LLC
4 Things Smart Dealerships Do when Women Buyers Visit
So a woman has stepped onto your lot and is looking to purchase a vehicle. What happens next and the direction the visit goes is largely determined by how the dealership, specifically the salesperson, engages and influences her experience. Research shows that 45% of women feel apprehensive and 34% are intimidated when shopping at new car dealerships. The factors that lead to whether she stays or goes to the competition can be summed up with several factors that are fundamental to converting a female visitor to a happy and long-term customer:
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Treat her fairly and with respect, as the front negotiator. Be willing to work with her without any intimidation tactics, pushiness or condescending attitudes. If she is with her husband or a man, treat her as the front buyer and keep consistent eye contact with her.
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Maintain a relaxed and no-pressure environment, allowing her to feel cared for and listened to.
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Build trust by ensuring she understands the safety standards and warranty information. Appreciate that she may likely have children passengers. Answer all questions in a way she feels listened to, and make sure all her questions get addressed. Don’t use words like ‘always’ or ‘never’ – she will stop listening.
- Make her experience enjoyable and educational, so she can drive away with more knowledge and awareness. Be the go-to knowledge provider and treat her with respect, which she will almost certainly share with her friends and family.
Women account for 54% of new car purchasers, and influence 82% of the purchases for the family. Successful women-friendly car dealers know how to have all their sales and service team members work with women buyers with finesse and respect.
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DrivingSales
Digital Marketing Experts from Reynolds to Speak at 10th Digital Dealer Conference
Helps Extend the Dealer’s Brand and Improve Business Results
- Location Marketing and Local SEO Techniques: Al Carl will cover a number of topics regarding digital location marketing for dealerships, including SEO techniques and best practices for using local social sites to drive traffic to dealership websites. Carl also will discuss popular local sites, their features, and local SEO techniques dealers can use to rank higher in search engines.
- Expanding Your Digital Footprint: Nicole Case will discuss next steps for dealers in expanding their digital footprint. The focus of the session will be an overview of the different opportunities in digital marketing, what each can do for dealership business results, and how to prioritize which opportunities to implement first.
- Strategies for Driving Service Retention and Profits: Rob Leary will highlight five strategies for driving customer retention and service profits, with an emphasis on how the most successful dealers leverage technology and process to help more effectively reach, attract, and retain service customers.
Thomas Schwartz
937.485.8109 (office)
Thomas_Schwartz@reyrey.com
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DrivingSales
PSCars.com Launches Auto Dealer-Focused āRevolutionā for Online Vehicle Sales; Sneak Previews at 10thDigital Dealer Convention
PSCars.com Launches Auto Dealer-Focused “Revolution” for Online Vehicle Sales; Sneak Previews at 10thDigital Dealer Convention
Boca Raton, FL - (April 5, 2011) -- PSCars.com today announced that it is debuting a revolutionary online vehicle shopping portal at the Digital Dealer Conference & Exposition (April 19-21, 2011), at Booth #335 in Orlando, FL, giving dealers a new way to showcase their stores and inventories online and sell more effectively to online vehicle buyers.
“Our goal is to transform the online vehicle buying and shopping process that eliminates frustrations and headaches for both dealers and online vehicle shoppers,” says Dan Kodsi, CEO of PSCars.com. “The launch of our PSCars.com platform to dealers is the first step in what we believe will be a revolution for online automotive retailing.”
The “PSCars.com Revolution” is based on two online vehicle shopping realities:
1. Dealers have too little control of the shopping process and their branding on big online vehicle shopping sites such as AutoTrader.com and Cars.com. “We’ve combined the best of 3D and other experiential technologies to offer a ‘virtual showroom’ and online shopping process that gives dealers unique branding opportunities and multiple customer touch points,” Kodsi says.
2. Consumers want more control of the online shopping process. “Our research shows online vehicle buyers, particularly the younger ones, aren’t satisfied with current vehicle shopping sites,” Kodsi says. “They use them because they have no other choice—not because these sites empower them to build and find their dream vehicles and let them control their online shopping experience.”
At the Digital Dealer conference, PSCars.com will be offering dealers demos of its online shopping platform to showcase what the “PSCars.com Revolution” will mean for them:
· A 3D Virtual Showroom that “re-creates the showroom experience at their stores,” Kodsi says. The PSCars.com new and used car“Showcases” let consumers pick the trim, colors, options and accessories they want for their next vehicle in a content-rich, dealer-branded environment.
· Flexibility and functionality to serve online customers—no matter their place in their online vehicle shopping process. “If online shoppers are just kicking tires, our PSCars.com platform gives dealers an opportunity to proactively take part and follow-up,” Kodsi says. “If it’s a serious buyer, our system gives dealers the tools and functionality to close a deal, even if it’s a ‘click to delivery’ transaction.”
· Better, more qualified leads. PSCars.com offers a two-way online vehicle shopping experience—shoppers can browse dealer inventories, or configure/build their next new or used vehicle and submit bids to participating dealers to make an offer. “There’s little guesswork and wasted time with the customers we deliver to dealers,” Kodsi says. “We’ve built our platform to ensure dealers know where a customer stands in his/her buying cycle.”
· Integration with current dealership technologies and sales processes. PSCars.com interfaces with existing dealership technology providers to maximize efficiencies and minimize costs. “We didn’t want to be the ‘new vendor on the block’ who requires separate time and attention for dealers to be successful,” Kodsi says. “The PSCars.com platform can scale to accommodate the most sophisticated online retailers and those who are less experienced and need an efficient way to more effectively tap into this market.”
“We’re excited about the opportunity to ‘take off the veil’ with dealers at the Digital Dealer conference,” says Ken Horton, Director of Sales for PSCars.com and a former dealer financing executive and F&I Director. “We think our value proposition and price points will resonate well.”
About PSCars.com: (http://www.pscars.com):
PSCars.com offers a revolution in online vehicle shopping for dealers and consumers. Blending the best of experiential and 3D technologies, PSCars.com provides research and shopping features like its New Car Showcase, Used Car Showcase, Car Configurator and Negotiator to provide a self-directed, ‘no scroll’ shopping experience for consumers and a branded, no-clutter sales environment for dealers to serve customers and close deals. PSCars.com is part of the Practical Systems(TM) family of applications, which combines today's technology with real life needs to create a more positive experience for online consumers and retailers.
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Media Contacts:
Sara Callahan
Carter West Public Relations
727-288-2159
Evan Sneider
PSCars.com
PR Director
evan.sneider@pscars.com
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DrivingSales
CAR-Research XRM Named Platinum Award Winner For CRM in the 2011 Dealers' Choice Awards
Houston, Texas, April 1, 2011, CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”, is proud to announce it has been named the recipient of the Platinum Award in the Customer Relations Management (CRM) category of the Auto Dealer Monthly 2011 Dealers’ Choice Awards.
“The Dealers’ Choice Awards offer dealers and their employees the opportunity to make their collective voice heard and bring some well-deserved recognition not only to the great products and services that are vital to the day-to-day operations of the dealership, but also to the people behind those products and services.,” said Harlene Doane, editor of Auto Dealer Monthly. “Auto Dealer Monthly is honored to be able to recognize some of the best in the industry. CAR-Research XRM has every reason to be extremely proud of their products, services and staffs.”
"We are extremely happy with the results our auto dealers are achieving with our CRM and grateful they chose to vote for us for this award. We truly offer dealers the future of CRM," said Kurt Kubicki, VP of Marketing for CAR-Research XRM. "We're a single source solution; from sales to service, e-Commerce to ad-sourcing; which will significantly increase revenue and profitability, while saving dealers money in the process."
The Award Process
This is the seventh year Auto Dealer Monthly has held the Dealer’s Choice Awards, which recognize the most highly-regarded vendors, suppliers and finance companies in the retail automotive industry, as voted on by dealers and dealership personnel.
This year a total of 54 awards were presented to 45 companies in 21 distinctive categories of products and services. Dealers and dealership personnel rated providers in each category in four areas: 1) the product or service provided, 2) customer support and service, 3) the overall value for dollars spent, and 4) whether the dealer would recommend the provider.
The complete list of winners, as well as any provider or finance company rated higher than the group average score in any category, and the feature article on the 2011 Dealers’ Choice Awards is in the April 2011 issue of Auto Dealer Monthly magazine, which can be found here: http://autodealermonthly.epubxpress.com.
CAR-Research XRM integrates all of the tools a dealership needs to plan, schedule and control the presales and post sales activities in an organization. A dealership can consolidate all its departments into a manageable solution that delivers value through proven processes and accountability monitoring at every stage of the customer life cycle.
The XRM platform offers over 50 CRM and Marketing Applications, including Internet Lead Mgr, Showroom Control, Desking with DMS push, Websites, Call Center, Integrated Telephony, Mobile XRM, Inventory Control Manager, Service Drive Control Manager©, and Social CRM. The XRM integration model allows dealers to eliminate redundant vendors and save money on their customer relationship efforts by bundling custom solutions for their store.
CAR-Research XRM provides auto dealerships with a comprehensive single-source CRM solution and has been helping dealerships grow their business and increase profits since 1994. Its founders worked in the retail automotive industry for years before forming CAR-Research XRM. Using this experience and industry knowledge, the company built its dealership solution one piece at a time, resulting in the industry’s most advanced single-source dealer solution, one that exceeds traditional CRM's.
About Auto Dealer Monthly, LLC
Auto Dealer Monthly is the day-to-day resource for automotive dealerships of all sizes. It is known for offering business solutions to dealers by providing information necessary to make wise decisions regarding products, services or process changes in daily operations. Auto Dealer Monthly is also the publisher of Auto Dealer Monthly magazine and creator of SpecialFinanceInsider.com and AutoDealerPeople.com.
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DrivingSales
Joe Verde Distributing Free Books To Australian Dealers
Verde is North America’s Top Auto Sales Trainer
Orange County, California – March 29, 2011 – Legendary U.S. automotive sales training expert and author, Joe Verde, is now distributing to Australian dealers complimentary copies of his book that helped countless North American dealerships survive and grow in the wake of the recession.
When Verde wrote “A Dealer’s Guide To Recovery & Growth In Today’s Market” in in the first quarter of 2009, it quickly became a lifeline to an industry reeling from months of economic bad news and cautious prospects. It did not matter whether a dealership was located in New York, Texas or British Columbia, countless dealers and managers used the book to jumpstart their growth.
“I’ve held training workshops in Australia and it’s clear the issues affecting dealers are the same as dealerships in the U.S. and Canada,” said Verde, president, Joe Verde Sales & Management Training, Inc. “Dealership personnel are looking to their dealer for the vision of how to increase sales and my book is a step-by-step guide that provides them with a practical, repeatable plan of action that leads to immediate, and dramatic results.”
Verde started in the car business in the early 1970s as a salesperson. He has been a manager, a dealer principal – and for the last 25 years – head of the largest automotive sales and management training company in North America.
In addition to his sales and management training books and workshops, Verde also pioneered virtual sales training in the automotive business with JVTN.com, which is available worldwide. JVTN® provides dealerships with quick and easy access to a complete training program for all their employees in sales, sales management, finance, service and administration.
JVTN® subscribers have 24/7 access to the new Version 10 of the best sales and management training content online, including such essential Joe Verde content as “Closing The Sale & Overcoming Objections”, “Fast Start to Selling Cars For Salespeople” and “How To Follow Up, Prospect And Retain Customers In Today’s Market.”
In addition to sales, management, finance and service training content, JVTN® features Role Play Sessions where students can practice on virtual customers, fun and competitive timed Power Drill Games and management reporting tools.
Australian dealerships can expect to receive their free book in the mail by the first half of April, 2011. Dealers and managers who did not receive their complimentary book can order a copy online at www.joeverde.com/australia.
To get a free 72-hour test drive of Verde’s online sales training network visit www.jvtn.com or call (949) 489-3780. For information about Joe Verde and his training products, visit the Web at www.joeverde.com.
About Joe Verde Sales & Management Training, Inc.
www.joeverde.com | www.jvtn.com
Joe Verde Sales & Management Training, Inc., founded in 1985 with corporate offices in Southern California and Dallas, Texas, is consistently rated the number one automotive sales and management training company in North America for producing immediate, and long lasting results for its customers.
Joe Verde holds workshops across North America and pioneered Virtual Training with JVTN®. Mr. Verde is the author of “A Dealer’s Guide To Recovery & Growth”, “Earn Over $100,000 Selling Cars – Every Year” and “How To Sell A Car And Close The Sale Today.”
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DrivingSales
Saab Re-certifies izmocars for Dealer CRM and Internet Lead Management Systems
San Francisco, CA -- March 29, 2011 -- izmocars (http://www.izmocars.com), the leading business solutions provider for the automotive industry, today announced that Saab Cars North America (SCNA) has approved the company for re-certification as a Certified Lead Management Provider (CLMP).
The Saab certification ensures that dealers using izmocars iCRM and iLM systems will be able to adhere to Saab's inbound lead response times for receiving and responding to Internet leads, and follow up quickly and efficiently.
"We are delighted to receive the Saab Certified Lead Management Provider re-certification," said Mike Martinez, chief sales and marketing officer of izmocars. "Saab dealers who use our systems can manage customers and leads from any web browser ensuring efficient and profitable dealer marketing and operations, without expensive IT infrastructure. In addition, our desking, F&I, and reporting modules will enable Saab dealers to respond faster to opportunities and run their operations more efficiently than the competition."
The SCNA re-certification was initiated in December 2010 for Certified Lead Management Providers (CLMPs), with the objective of increasing the system capabilities and functionality of the Lead Management Systems used by Saab dealers. The process included meeting substantial functionality requirements.
The re-certification highlights include:
Email notification for all lead types, ensuring that leads are responded to in a timely and efficient manner. No leads will be lost or go unanswered.
Integration with mobile email devices such as iPhone, allowing for 24/7 coverage for all Saab leads that are supported by Saab.
Real-time lead disposition transitions. Lead response is captured and stopped in real time to ensure timely and efficient customer response and dealer reporting.
Separate lead distribution workflow for each lead category. Dealers get a separate lead distribution workflow for each lead category - Sales, Service, Parts, and Accessories - in a manner that allows them to separate lead types to support different in-dealership processes. This functionality ensures that communications regarding leads are handled efficiently by the appropriate department.
Capability to route leads to multiple authorized users at the dealership. Dealers are able to see which leads will be delivered to whom, and re-route leads during vacations and leaves of absence, through an easy-to-use interface. This interface also displays where the leads go, ensuring transparency in lead status.
Capability to receive Saab promotional email templates. Approved Lead Management Systems will be capable of receiving Saab promotional email templates. This gives the dealership the ability to utilize Saab marketing and promotional templates to their advantage.
In addition to Saab certification, every OEM that requires certification for use in their dealerships certifies iCRM and iLM.
About izmocars
izmocars is a leading provider of Automotive Business Solutions including: Website and Online Marketing Solutions, Enterprise-level Automotive CRM, iConsult - Sales Performance Coaching and AddOnAuto - an In-Store Accessories Sales Solution.
izmocars is also the world's leader in Interactive Media Content for the automotive industry.
Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, Chattanooga, TN, Philadelphia, PA, and Brussels in Europe.
Contact
mWEBB Communications for izmocars
Melanie Webber, 424-603-4340, melanie(at)mwebbcom(dot)com
Angela Jacobson, 714-454-8776, angela(at)mwebbcom(dot)com
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