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Will McGinnis

Will McGinnis National Sales Trainer

Will McGinnis Blog Posts

4 Simple Ways To Improve Your SERVICE Marketing

4 Simple Ways To Improve Your SERVICE Marketing

I’ll give you the answer. It’s yes. How many times over the last couple months has someone at some conference talked to you about your service depar…

The Auto Industry Is NOT Different

The Auto Industry Is NOT Different

The title is not meant to argue with you in regards to car buying vs. “insert widget here”. This is a follow up of my last post (Are you collecting you…

Are You Collecting Your Rent?

Are You Collecting Your Rent?

  As I was discussing some plans about moving into 2015 with some colleagues, the thought occurred to me that there are varying opinions in our industr…

You've Missed Something Big! And It Hasn't Even Happened Yet.

You've Missed Something Big! And It Hasn't Even Happened Yet.

This Sunday (10/12/14) marks the beginning of the best annual event in the Automotive community and if you’re plans aren’t already made to be there the…

Driving Sales Executive Summit - Some Words by a Vendor for Vendors (dealers too!)

Driving Sales Executive Summit - Some Words by a Vendor for Vendors (dealers too!)

Thanks to a special friend for pointing out that some of our conversation could work towards a great post. As we dive headfirst into conference season, w…

It's Been THREE (Yes, 3) Months Since We Left Vegas!

It's Been THREE (Yes, 3) Months Since We Left Vegas!

What have you implemented at your dealership?  A little recap: Fixed Ops Stats: 62% of customers research what your service tech recommended …

What Tools Will You Add To Your Belt After Attending The DrivingSales Executive Summit?

What Tools Will You Add To Your Belt After Attending The DrivingSales Executive Summit?

  Arnold was absolutely right when he said you can become a superhero, and more importantly, you don’t have to be a billionaire playboy, alie…

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