Jason Falls explains how social media can be measured and how people often times go at it incorrectly; if your manager asked you 'How is the branding and awareness coming?' you wouldn't answer '$57,000 sir.' Remember that you have to know what you are looking for before you can measure it.

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Gary Vaynerchuk and Jared Hamilton sit down at DSES to talk about the future of the internet and how social media has changed the way business is conducted online.

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Jason Falls from SocialMediaExplorer.com shares his thoughts on common Social Media stumbling blocks most businesses face in the market today. Do you see the same problems in your store?

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Rob Siefker, Director of Zappos Customer Loyalty Team, explains how Zappos delivers happiness to their customers as well as employees and how this model can be applied to the automotive industry.

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Jared sits down with Aaron Strout to discuss more in depth about location based marketing and the ways businesses can use location to create more loyal customers.

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Jared Hamilton from DSTV sits down with Jason Falls at the DrivingSales Executive Summit. Jason tells about his past and what got him into social media along with a sneak peak of what the future holds.

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Jared Hamilton sits down with Rob Siefker, Director of CLT at Zappos, to discuss how Zappos has created a Customer Loyalty Team to be one of the premier online companies to do business with.

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Grany Gooley, a marketing director for Boyer Auto Group located outside Toronto, Canada is looking for answers on how to determine Social Media ROI. Follow Grant's journey as he travels to The DrivingSales Executive Summit in search of answers to take back to his auto group.

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Dan Moore explains how dealers can use Pandora internet radio to target customers much for effectively and cost efficiently. Jared and Dan discuss what Pandora is and the benefits it can bring to the industry.

Check out other great interviews at DrivingSalesTV Don't be left behind.

Jerry calls a random dealer to inquire about a purchasing a new vehicle. Watch how this sales person handles the call and see how you would do things differently. Jared Hamilton and Jerry Thibeau discuss how the call went.

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