DrivingSales
WEBINAR RECORDING - Time is Money: The Power of Omnichannel Commerce
This exclusive DrivingSales webinar, presented by Roadster, reveals that customers are left alone every 20 minutes during the car buying process. Learn how this impacts customer satisfaction, and explore technology solutions that can increase CSI while making your sales team more efficient. Time is a precious commodity — so, you aren’t going to want to miss this!
Webinar Takeaways:
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2. Explore ways to save time, improve processes and increase customer satisfaction
3. Acquire best practices from dealers (and sales people) who use
DrivingSales
WEBINAR RECORDING - Developing Processes That Actually Retain Talent
Many times a process or product is put in place to help solve a problem. A new product or process is only as good as the people who implement it. Join Jason Volny, National Training Manager at DrivingSales, for an exclusive DrivingSales webinar.
Watching this webinar will teach you what you are currently doing wrong when it comes to developing talent and then help you develop a framework to develop and train your management so they can improve every aspect of your dealership. The sales process is a robust process that each sales rep is expected to follow. Is your onboarding and development process as robust as your sales process?
People don’t quit jobs, they quit bosses. Learn how to establish a framework that helps you train and develop your staff so they can meet the expectations of today’s consumer. Don’t just install products and processes, learn how to develop your people.
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DrivingSales
WEBINAR RECORDING - Building a Digital Marketing Game Plan for the Second Half of 2019
It’s Halftime… Do You Have a Winning Game Plan for the 2nd Half of 2019?
In this webinar, we will review your digital marketing game plan for the 1st half of the year and show you how to determine what worked and what didn't.You’ll learn how to develop a winning game plan for the rest of 2019 and help you build a process to implement a successful marketing plan. Then we will help you establish how to implement a digital marketing plan discussing what your biggest opportunities are around digital marketing.
Today it is more important than ever to effectively use digital marketing to your advantage. Get ready to dominate the second half of 2019! This webinar that will show you how to end the year on a winning note.
The year is half over, are you on track with your forecast?
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Intravista Marketing Services
Great Presentation. ! Appreciate the time & Effort put into it... Lots of useful insights from both a client and agency side.
DrivingSales
WEBINAR RECORDING - 4 Tips to Influence Buyer Behavior
Learn how to pursue in-market car shoppers effectively. What truly motivates car shoppers to their next purchase? How should your BDC/Sales teams follow up when shoppers are in market and throughout the rest of their purchase lifecycle to stay top of mind?
Join Gray Scott, Marketing Director for Muller Honda and Muller Honda of Gurnee, and Jon Petron, Vice President of Advanced Services at Outsell, on June 6 at 2:00 pm ET for a live webinar moderated by DrivingSales as they discuss intent to purchase versus consumer intelligence and how to turn those insights into actionable sales.
By attending this webinar you will learn the difference between consumer intelligence vs intent to purchase, what motivates auto shoppers to buy, how to pursue in-market shoppers effectively, customer lifecycle management after purchase, and best practices for influencing future buyer behavior. You won't want to miss it!
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DrivingSales
EXCLUSIVE WEBINAR - Advanced Strategies to Dominate Your Conquest Marketing
Sales and service conquest campaigns can be an effective way to attract new sales and service customer. Let’s face it, despite your best marketing efforts, a small percentage of customers drop out of your DMS or CRM every day. Over time, small percentages add up to large percentages. Conquest marketing can be expensive if not executed correctly. How can you build a strategy that is effective without breaking the bank?
Having the right data is only the first step in an effective conquest strategy. The next step is knowing what to do with the data. In sales and service conquest campaigns, use of third-party data is essential for long-term growth of your customer database and revenue. It also helps you better understand your customers and what drives them to engage with your brand. In this webinar you’ll learn the most effective strategies for leveraging third-party data to increase marketing reach, frequency, response rates and ROI.
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DrivingSales
Closing Rate on Internet Leads
A closing rate on internet leads will depend on how you are receiving those leads. If they are from your site the rate should be higher than if they are from a third party provider. Check out this video to determine what your closing percentage should be.
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Hooks Lincoln of Ft Worth
Most excellent information. We are having greater success with our 3rd party leads by sending them a short personalized video showcasing the car (or model) they are researching.
DrivingSales
Don't Stop When Presenting Numbers
Don’t make something an objection unless it needs to be.
If a customer knows how your trade process works be up front with them.
Be as transparent as possible with your customer to get the sale. If you pause when presenting numbers it will give them reason to question you. Don’t give them any reason to do so.
If you stand your ground and don’t hesitate when giving trade-in number, MSRP, taxes, discounts, fees, or any number then you will show conviction and nix the bargaining before it happens.
Own the numbers and say it with enough confidence so that the buyers believe you
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DrivingSales
Long Term Process Change will Enable Long Term Success and Profitability
How can you ensure that your dealership has profitable scenarios for the future?
Looking for ways to create more profit per customer or creating new profit centers will help you stay ahead of your competitors.
Severe inefficiencies burden every business. Reynold & Reynolds is a singular system that is built as one to work as one. Process change and behavioral change is challenging. But with Reynolds & Reynolds it is as easy as ever to get buy-in from all employees since there is no plug and play or changing the functionality of the system. It is designed to be streamlined and easy to use for all employees.
Adding in the latest software will not fix anything within your dealership without so many other things already working well within your processes and culture. Change is only effective when it is long term and sustainable. Commitment from the top down is how you will get long term organizational change. With ongoing training and utilization, and long term process change you can influence your organization effectively. Reynolds & Reynolds is focused on helping you be a better retailer.
Reynolds & Reynolds - Kasi Edwards from DrivingSales on Vimeo.
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DrivingSales
EXCLUSIVE WEBINAR - From First Search to Final Sale: Understanding Today's Customer Journey
The modern customer journey has changed with the majority of decision making, price matching, and quality assurance done online before even being in the store. Often times consumers are just using the internet to determine which location they will be purchasing their car or service at based upon convenience and price. Convenience is a factor when determining price and will sway a customer’s decision. Learn how to get an advantage on your competition with these insights into the modern customer journey and how to position yourself for success.
When you are able to leverage convenience your customers will tend to choose you over competitors. This webinar will help you identify obstacles and barriers that are deterring your dealership from reaching your customers. We will help you reduce the customer effort needed to buy. Learn how to leverage convenience to give your customers a modern sales journey to establish trust and enable your company to stand out.
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DrivingSales
Increase ROI with New Software Systems
How many times have you bought new software and were excited to unleash it on your staff only to have it be misused or mismanaged within the first month, if not sooner?
When you bought the software part of the reason you purchased it may have been the ROI that was promised by either the salesperson or the website. The thing that wasn’t brought up was how to get employee buy-in. Our next webinar will go over how to accomplish this common issue.
When a new procedure, process, or product is implemented in any industry the path to success is driven by how it is rolled out to employees. If you expect employees to be experts in a matter of weeks, or even months, then you are setting the company and employee up for failure. It is vital for you to roll out the procedure, process, or product with adequate training that is followed up weekly or bi-weekly.
Give your employees the framework they need to accelerate employee buy-in so you can get your ROI as soon as possible.
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